Hudson MX
2024 Revenue
$5.9M
Funding
$10M
YOY
26.5%
Team
73
Founded
2016
How Hudson MX CEO JT Batson grew Hudson MX to $5.9M revenue with a 73 person team in 2024.
Developer of technology intended to empower media buyers to deliver the full potential of local advertising. The company's technology reduces the operational costs inherent in the media buying process and levels the playing field between local TV and digital media, providing buyers, agencies and their partners with greater efficiency to the local investment process.
Last updated
Hudson MX Revenue
In 2024, Hudson MX's revenue reached $5.9M. The company previously reported $4.7M in 2023. Since its launch in 2016, Hudson MX has shown consistent revenue growth.
| Year | Milestone |
|---|---|
| 2024 | Hudson MX Hit $5.9m revenue in October 2024 |
| 2023 | Hudson MX Hit $4.7m revenue in October 2023 |
| 2021 | Hudson MX Hit $5.2m revenue in April 2021 |
| 2016 | Launched with $0 revenue |
Hudson MX Valuation, Funding Rounds
Hudson MX has not publicly disclosed its valuation. The company has raised $10M in total funding to date.
Hudson MX has raised $10M in total funding across 1 round, with its most recent round in 2020.
| Year | Round | Amount | Valuation | % Sold |
|---|---|---|---|---|
| 2020 | Funding round | $10M | - | - |
Hudson MX Employees & Team Size
Hudson MX employs approximately 73 people as of 2026, down from 121 in 2023.
Hudson MX has 73 total employees in different roles and functions.
| Year | Milestone |
|---|---|
| 2024 | Reached 73 employees (December 2024) |
| 2024 | Reached 121 employees (October 2024) |
| 2023 | Reached 121 employees (October 2023) |
| 2022 | Reached 151 employees (October 2022) |
| 2021 | Reached 161 employees (December 2021) |
| 2021 | Reached 124 employees (April 2021) |
Founder / CEO
JT Batson
JT is founder and CEO of Hudson MX as well as a Partner with LUMA Capital Partners, which he launched in 2016 following his stint as an Entrepreneur in Residence at Greylock Partners and Accel Partners. In this role, JT advised Greylock and Accel portfolio companies on go-to-market and operational strategy, while assisting in evaluation of new investments. Mr. Batson served in 2013-2014 as the Chief Revenue Officer of Cumulus Media, the second largest owner/operator of radio stations in the US and best known as the owner of Westwood One. Prior he was President of Digital for Donovan Data Systems, where he was instrumental in the company’s merger with Mediabank to create the advertising technology powerhouse Mediaocean (2010-2012). Today, Mediaocean facilitates more than $100 billion in global ad spend for all six major ad holding companies and was sold to Vista Partners in 2015 for ~$750 million.. While there, JT also led the creation and early roll-out of the now de facto industry standard digital media management platform. From 2007-2010, JT was the EVP of Revenue and Global Development at the now public Rubicon Project (RUBI), which was an early pioneer in the era of programmatic media.
Q&A
| Question | Answer |
|---|---|
| What's your age? | - |
| Favorite online tool? | - |
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| Advice for 20 year old self | - |
Customers
We do not have customer count information for Hudson MX yet.
Frequently Asked Questions about Hudson MX
What is Hudson MX's revenue?
Hudson MX generates $5.9M in revenue.
Who founded Hudson MX?
Hudson MX was founded by JT Batson.
Who is the CEO of Hudson MX?
The CEO of Hudson MX is JT Batson.
How much funding does Hudson MX have?
Hudson MX raised $10M.
How many employees does Hudson MX have?
Hudson MX has 73 employees.
Where is Hudson MX headquarters?
Hudson MX is headquartered in Atlanta, Georgia, United States.
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Compare Hudson MX to the industry
Hudson MX operates across multiple industries. Browse revenue, funding, and growth data for Hudson MX in each sector below.
Source Attribution
Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.
Company data last updated .