Top 113 Attribution Software SaaS Companies in May 2026

Berlin, Germany

SaaS Performance Marketing Tracking Platform

New York, United States

Transparent Attribution | Performance Marketing | Ad Financing

Delhi, New Delhi, India

EasyInsights: The #1 Platform for Performance Marketers to Boost ROAS by 20% EasyInsights helps performance marketers to increase ROAS by at least 20%. It addresses two critical challenges for brands: 1️⃣ First-Party Data Activation & Enhanced Tracking Accuracy - Combines server-side and browser-side tracking for precise data collection. - Sends high-quality signals to Meta, Google Ads, and other platforms for better campaign optimization. - Resolves data disparities across platforms, ensuring consistency and accuracy. 2️⃣ Accurate Attribution & Conversion Tracking - Tracks the entire user journey across platforms and domains for better insights. - Supports multiple attribution models, including First Click, Last Non-Direct Click, and more. - Solves cross-platform and cross-domain tracking challenges, providing a complete view of conversions. 🏆 Trusted by Leading Brands & Unicorns EasyInsights is used by 1 in 6 unicorns in India and trusted by 250+ leading brands, including Mamaearth, Berger Paints, Licious, Wati, Atomberg, Edureka, The Loom, Noise, and more. 📊 Ready to Boost ROAS? Book a Demo Today! easyinsights.ai/book-demo #MarketingAnalytics #PerformanceMarketing #AttributionTracking #FirstPartyData #ROAS #EasyInsights

Copenhagen, Copenhagen, Denmark

It’s easy to tell how much revenue you bring in from marketing campaigns. But are they profitable? That’s where ProfitMetrics can help. Our tool measures the real profitability of paid advertising. By using profit data Inside of Google Analytics and Facebook Ads Manager! Free Trial.

Amsterdam, Noord-Holland, Netherlands

In the complex world of marketing, many challenges lead to marketers getting lost in data. For many marketers, a lot of tracking data is missing or incorrect; attribution from the first view to the checkout has become impossible; decentralized analysis and optimization are incredibly time-consuming.. Billy Grace aims to create a world where marketers work in perfect collaboration with AI to overcome these challenges with AI and Machine Learning models. Start working smarter with; - Up to 99% accurate data tracking - Unbiased data-driven attribution - Automated cross-channel optimization It's time to bring back the balance in marketing and globally change the way marketers work! Check out our website for more information. Headquartered in Amsterdam, The Netherlands.

Tel Aviv, Tel Aviv, Israel

At Addressable, we empower Web3 giants with cutting-edge technology, crafted by the industry's finest data and cyber engineers, enabling effortless creation of marketing campaigns tailored to audiences of wallet owners. Our Web3 Growth Suite seamlessly integrates blockchain and social data, allowing us to deeply understand Web3 users and execute targeted campaigns across various platforms, including Twitter Ads and a vast network of over 400,000 websites and mobile apps. With a relentless focus on optimizing for on-chain conversions, Addressable delivers a full Web3 to Web2 attribution system, meticulously evaluating campaign performance across channels by tracking website visits, wallet connect logins, and on-chain events. Over the past year, Addressable has demonstrated its prowess by successfully executing campaigns for hundreds of blockchain companies, earning the trust of well-known names like Immutable, BigTime, Polygon, Hashflow, Radix, Bancor, and Travala.

The Hague, Zuid-Holland, Netherlands

Beatgrid: The Cross-Media Advertising Effectiveness Currency The demand for an innovative cross-media measurement solution with first-party deduplicated data has reached new heights. Measurement companies struggle to keep pace with solutions that fall short by relying on modeled demographics, census data, and algorithms to connect consumers with look-alike media behaviors for cross-media measurement. We have successfully solved this problem with our cutting-edge single-source panel approach, powered by passive mobile Automatic Content Recognition (ACR) and Geofencing technology. No more guesswork! Beatgrid's new-wave TRUE Single-Source™ technology has shattered industry barriers to accurately spot deduplicated reach and frequency, as well as the brand lift effect, all at a person level, across AV and OOH advertising campaigns. Join the new cross-media advertising effectiveness currency that forward-thinking CMOs, VPs of Ad Sales, and Market Intelligence Directors are using to optimize their cross-media advertising campaigns and cut on ad waste. --------------------------------------------------------------------------------- Beatgrid is a fast-growing adtech company, founded in 2014 and headquartered in The Hague, Netherlands. It is the only agnostic single-source and person-level cross-media measurement solution that accurately tracks deduplicated TV and cross-media advertising R&F, brand lift, and footfall efforts with accuracy.

Düsseldorf, North Rhine-Westphalia, Germany

Exactag transforms how marketers measure, evaluate, and optimize their marketing spend. Our SaaS platform is an all-in-one solution that helps brands and advertisers define the optimal marketing mix with a unified measurement approach. Exactag empowers marketers to confidently manage their marketing efforts by uniquely combining rigorous data collection, sophisticated algorithms, and complete transparency — a rare offering in the market. Advertisers keep 100% control of their data about the success of digital and non-digital advertising channels and commission payout optimization via real-time attribution. Our answer to the increasing heterogeneity of data sources is a best-of-breed approach for modeling. We apply specialized algorithms to different data types to get the maximum insights and impact for your marketing. By adopting our approach, marketers can achieve the seamless integration of marketing attribution and marketing mix model they want.

Gurgaon, Haryana, India

VTION.AI is a single-source audience intelligence platform that empowers brands and agencies with sharp consumer insights, precise activation, and comprehensive impact measurement. > PLAN using Sharp Consumer Insights Our platform provides a deep understanding of consumer behavior, identifying the most relevant digital touchpoints and platforms to drive incremental reach. By leveraging real-time data from our fully consented 1 lakh panelists, we help brands optimize media strategies and ensure efficient campaign planning. Additionally, multi-touch attribution and full-funnel measurement allow advertisers to track performance across the consumer journey, ensuring every touchpoint contributes to business outcomes. > ACTIVATE with Deterministic Audience Segments VTION.AI enables precision targeting, outperforming 1P data and native audience signals by 30%, leading to media savings of up to 20%. Our deterministic segments seamlessly integrate across major ad platforms, including Meta, DV360, GA, TTD, and PayU, ensuring highly effective and scalable campaign execution. > MEASURE Exposure & Impact We go beyond activation by providing comprehensive measurement solutions, tracking competitive Share of Voice (SOV) and e-commerce search journeys. Our platform also incorporates Brand Lift Studies (BLS), multi-touch attribution, and full-funnel measurement, enabling advertisers to quantify campaign effectiveness and continuously optimize their digital strategies.

Neuilly sur Seine, France

Developer of an advertising analytics platform designed to help clients enhance the effectiveness of their TV ads. The company's platform leverages proprietary real-time ad-recognition technology and lets users validate and optimize the media choices by selecting the most suitable combinations for achieving their objectives, allowing advertisers to measure and boost the impact of their offline advertising on their online environment.