Brooklyn, New York, United States
Leon is an employee performance and mental health software platform built for sales teams, accessible at myleon.co. The company integrates with Salesforce and HubSpot APIs, combines CRM activity data with diagnostic surveys, and uses sentiment analysis to identify teams at risk of burnout or mental health issues while also flagging high-resilience teams that can be pushed harder. Managers receive actionable playbooks and employees receive personalized recommendations, including curated wellness services sourced through an embedded marketplace.
Founded by Bryan Smith, a former director of sports science for USA Track and Field, Leon launched a pre-product version on Product Hunt in 2020, attracting roughly 6,000 early-access sign-ups. The company reached full product launch approximately one and a half years before the August 2022 interview. By mid-2022, Leon reported approximately $2.16 million in annualized revenue, representing 116 percent year-over-year growth, and had closed a $4.5 million seed round at a post-money valuation of $17 to $18 million.
Leon operates a dual revenue model: a SaaS subscription priced at $350 per manager per month, which accounted for roughly 70 percent of total revenue at the time of the interview, and a marketplace revenue-share arrangement generating approximately 20 percent of every dollar spent on third-party wellness services such as Headspace, Calm, Equinox, and SoulCycle. The company employed 26 people, including 13 engineers, and reported 264 paying customers and 750 active users as of August 2022.