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Top 20 Customer Journey Mapping Software Companies With $5M–$10M Revenue (August 2026)

As of August 2026, Latka tracks 20 customer journey mapping software companies with $5M–$10M in annual revenue. They have combined revenues of $127.5M and employ 916 people. They have raised $69.1M and serve 2M customers combined.

Every company below sells customer journey mapping software to other businesses and is ranked by its most recent annual revenue. Revenue, funding, headcount and customer figures come from CEO interviews on the Latka podcast, public company filings, and Latka estimates where a company has not disclosed a number.

What Customer Journey Mapping Software Companies do

Customer Journey Mapping Software is designed to help organizations visualize and analyze the various touchpoints customers encounter throughout their interaction with a brand. This software typically enables users to create detailed journey maps, outlining customer experiences from initial contact through post-purchase support, thus facilitating a better understanding of customer behavior and expectations. These tools often include features such as persona creation, touchpoint analysis, and visual mapping tools that allow companies to identify pain points and opportunities for improvement in the customer journey. Common users of this software include marketing teams, customer experience professionals, and product managers who are looking to enhance customer satisfaction and engagement by refining the customer experience. By leveraging customer journey mapping software, businesses can ensure that their strategies align with customer needs and preferences, resulting in increased loyalty and better overall experiences. The software supports workflows that encompass collaboration among cross-functional teams, making it easier to maintain consistency in customer interactions across various channels.

Companies
20
Revenue
$127.5M
Funding
$69.1M
Employees
916

Filters

Sorting: Highest -> Lowest

Filters

Top Customer Journey Mapping Software Companies With $5M–$10M Revenue

Showing 10 of 20 companies ranked by annual revenue.

1bemyfriends logo
bemyfriends

Seoul, South Korea

A SaaS solution for you to own and build a direct relationship with fans and customers and create sustainable values at any scale

Revenue
$9.9M
Year founded
2021
Funding
$25.8M
Team size
75
2Deployteq logo
Deployteq

Huis ter Heide, Utrecht, Netherlands

Deployteq is an award-winning marketing automation platform, making it easy for marketers to automate omnichannel, personalised customer journeys that enhance engagement, revenue and business growth. Through highly intelligent use of data along with insights based on behaviours and interactions, Deployteq empowers marketing teams to connect more deeply with their customers, create immersive experiences and build brand loyalty. Brands using Deployteq to deliver tech-enabled, agile content through their customer communications include Wickes, Vodafone Ziggo, Virgin Media, Marstons, Tui, Pendragon and many more.

Revenue
$9.1M
Year founded
2000
Team size
83
3JRNI logo
JRNI

Boston, Massachusetts, United States

Enabling Lasting, Trusted Connections Between Brands And Consumers. jrni is the first in-person interaction platform focused on customer acquisition and retention. Our solutions are designed to promote brands, grow businesses, drive customer journey personalization, and engage targeted audiences. We believe that the greatest differentiator in the age of AI is human connection. Our enterprise-grade appointment scheduling, queuing, analytics, and event management platform optimizes the customer journey through powerful personalized experiences both in-person and virtually.

Revenue
$8.4M
Year founded
2008
Funding
$19.4M
Team size
76
4Salesfire logo
Salesfire

Middlesbrough, Teesside, United Kingdom

Salesfire provides retailers with data-led, intelligent customer journey optimisation solutions that guide online shoppers through the buying funnel and retain them within the ecosystem. Leveraging customer insights, Salesfire empowers businesses to boost on-site engagement, personalise user experiences, and drive revenue growth. From first-party data collection to advanced analytics, Salesfire harnesses the power of AI to identify more shoppers, enhance retargeting and transform visitor data into sales. For more information, please visit www.salesfire.co.uk or reach out to one of our team at [email protected].

Revenue
$8M
Year founded
2017
Team size
73
5Occtoo logo
Occtoo

Sweden

Occtoo is a SaaS service that help companies to create a relevant customer experience everywhere

Revenue
$6.9M
Year founded
2018
Funding
$2.6M
Team size
26
6Digital Onboarding logo
Digital Onboarding

Boston, Massachusetts, United States

Developer of a SaaS technology platform designed to help banking customers activate financial services products for their new clients. The company's platform allows creating email and SMS reminders instantly that drive to personalized, digital journeys which educate and motivate customers and members to take action, enabling banks and credit unions to turn account holders into engaged and profitable relationships by making it easy to adopt account-related services.

Revenue
$6.5M
Year founded
2015
Funding
$4.7M
Team size
59
7Hive-Marketing Cloud logo
Hive-Marketing Cloud

Bristol, United Kingdom

Today, the relationship customers build with an organisation is far from linear. They research and connect with your business many times, across different devices and touchpoints

Revenue
$6M
Year founded
2010
Team size
1
8Indicative logo
Indicative

New York, New York, United States

Customer Journey and Behavioral Analytics for Product and Marketing Teams

Revenue
$6M
Customers
83
Year founded
2014
Funding
$2M
Team size
31
9Pipz Automation logo
Pipz Automation

Florianópolis, Santa Catarina, Brazil

Pipz is a company that provides customer experience and marketing automation software. They offer customer journey automation, information technology and services, mechanical or industrial engineering, and customer success management. Pipz aims to help businesses improve their customer experience and streamline their marketing and sales processes.

Revenue
$5.9M
Year founded
2016
Team size
5
10QLess, Inc. logo
QLess, Inc.

Pasadena, California, United States

QLess delivers the world's best customer experience to our customers'​ customers first experience at any of their locations with a mobile wait management, analytics, mobile CRM and marketing platform. It's the world's first mobile queuing platform, trusted by leading brands and establishments in six continents and well over 100 million users. QLess serves retail, healthcare, education, government, industry, marine port terminals, and everywhere people prefer an extraordinary customer experience to wait. Clients range from Fortune 500 to small businesses and include Kaiser Permanente, Vodafone, Tourneau, Johnstone Supply, AAA, Dow, NYU, the University of California, the cities of Philadelphia, Houston, and Austin, the US Capitol and DP World, to name a few. QLess replaces physical lines and waiting rooms with virtual, mobile lines. * Your customers can enter the line from their cell phones, touch screen kiosks, or the Web. Or, your employees can add them to the line from QLess Queue Manager. * Your customers can roam freely while they wait. * QLess sends them an SMS or calls shortly before their turn arrives. QLess FlexAppointments replace the obsolete paradigm of static appointments that force people to wait with dynamic FlexAppointments that update bidirectionally in real time. Seamlessly integrated with our wait management platform. QLess Dashboard provides real-time workforce analytics to improve throughput, yield and productivity. The QLess app is rated 4.9 out of 5 in the app store. QLess'​ location retention rate is about 100%. QLess been recognized as the Best Small Computer Services Company in America at the last six consecutive editions of the American Business Awards, as the Best Small Computer Services Company in the world at three of the last four editions of the International Business Awards (incl. 2018) and as one of LA's Best Places to Work by the Los Angeles Business Journal. All you need is a Web browser. It's that simple.

Revenue
$5.8M
Year founded
2007
Team size
53

Frequently asked questions about Customer Journey Mapping Software Companies With $5M–$10M Revenue

How many customer journey mapping software companies with $5M–$10M in annual revenue are there?

Latka tracks 20 customer journey mapping software companies with $5M–$10M in annual revenue. Together they generate $127.5M in annual revenue and employ 916 people.

Which customer journey mapping software company with $5M–$10M in annual revenue is the largest?

bemyfriends is the largest, with $9.9M in annual revenue, founded in 2021.

How much revenue does a typical customer journey mapping software company with $5M–$10M in annual revenue make?

The average customer journey mapping software company in this list makes $6.4M a year, across 20 companies with reported revenue. They serve 2M customers combined.

Who are the leading Customer Journey Mapping software vendors with $5M–$10M in annual revenue?

Ranked by annual revenue, the leaders are bemyfriends, Deployteq, JRNI, Salesfire and Occtoo.

How much funding have customer journey mapping software companies with $5M–$10M in annual revenue raised?

The 20 customer journey mapping software companies with $5M–$10M in annual revenue tracked here have raised $69.1M in disclosed funding between them.

Related Marketing Software categories

Inclusion Criteria

- The software must provide tools for mapping customer journeys across multiple touchpoints. - It should allow users to create and manage user personas relevant to customer segments. - The product must enable the analysis of customer experience data to pinpoint pain points. - It should support collaboration among different teams, such as marketing and product development. - The software must include visualization tools to create clear and informative journey maps. - Not just a graphical tool; it must also offer analytical capabilities to derive insights from data.