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Natural Insightrevenue & acquisition

Business Scheduling SoftwareSterling, VirginiaFounded 2009

Natural Insight was acquired by Movista. See Movista's profile →

Natural Insight is a Business Scheduling Software company based in Sterling, founded in 2009.

naturalinsight.comLinkedInUpdated Aug 10, 2026
Annual revenue
$290.3K
Apr 2021
Owner
Movista
Date not on record
Employees
13
Apr 2021

Natural Insight revenue

Natural Insight's annual revenue was $290.3K in April 2021, its last figure before Movista bought it.

As ofRevenueSource
Apr 2021$290.3K–

– source not recorded

Who owns Natural Insight

Movista owns Natural Insight. The date and price of the deal are not on record.

Natural Insight CEO, founders & employees

Stefan Midford founded Natural Insight in 2009 and led it as CEO. Natural Insight had 13 employees (April 2021).

Team mix (Apr 2021): 2 engineers, 3 in sales, 7 in marketing

Natural Insight FAQ

How much money does Natural Insight make?

The most recent figure is $290.3K in annual revenue, from April 2021, before Movista bought the company.

Who owns Natural Insight?

Movista owns Natural Insight.

Is Natural Insight publicly traded?

No. Natural Insight is part of Movista.

Who founded Natural Insight?

Stefan Midford, in 2009.

How many employees does Natural Insight have?

About 13 as of April 2021.

How this page is sourced

Founder figures link to the second they were said; public figures name their source; estimates are marked EST. and say whose they are. Not financial advice.

Updated Aug 10, 2026Data disclaimerReport a correctionClaim this profileRun Natural Insight? Join the podcast