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How ownerIQ CEO Jay Habegger grew ownerIQ to $12.5M revenue with a 114 person team in 2025.

ownerIQ is the @InmarInc Data and Media Plaform focused on leading the data market’s evolution towards transparency, relevancy and choice. ownerIQ brings the most valuable consumer data to market– explicit shopping and purchasing data from retailers and brands– to power a new data economy: The Second-Party Data marketplace. Second-party data is sourced transparently from the marketing partners a brand is already working with, or brands that share data with non-competitive brands in exchange for compensation. This new market provides better quality data inputs to power all marketing tactics, and enabling fundamentally new marketing tactics, such as enabling a brand’s retail partners to leverage the brand’s data to support sell-through. Voted Best Data Management Platform by Digiday, ownerIQ directly ingests data on consumer engagement with a brand’s website, e-commerce transactions, off-line transactions and CRM data and enables that data to be shared with marketing partners within platform according to the brand’s preferences regarding security and usage. Over 1,500 partners are active in ownerIQ’s second-party platform and 700 of these partners share their data with other brands. Additionally, over a thousand of these partners are buyers of second-party data using it to activate media and drive marketing outcomes. In 2017 ownerIQ was named to the the Inc. 5000, received Digiday’s Signal Award for Best Data Management Platform and was recognized by The Boston Business Journal as one of the 50 Fastest Growing Private Companies. ownerIQ was founded in 2007 and is headquartered in Boston, MA and has offices in NYC, Chicago and Seattle.

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ownerIQ Revenue

In 2025, ownerIQ's revenue reached $12.5M. Since its launch in 2007, ownerIQ has shown consistent revenue growth.

ownerIQ Revenue GrowthReported revenue / ARR by year$0$3M$6M$9M$12M$15M2007200920112013201520172019202120232025$0$13MSource: GetLatka.com
YearMilestone
2025ownerIQ Hit $12.5m revenue in July 2025
2007Launched with $0 revenue

ownerIQ Valuation, Funding Rounds

ownerIQ's most recent disclosed valuation is $37.6M.

ownerIQ has completed 7 disclosed funding rounds.

ownerIQ Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)$0$10M$20M$30M$40M$50M20072009201120132015201720182007 cumulative: $2M • 2007 Series A: $2M2008 cumulative: $8M • 2007 Series A: $2M • 2008 Series B: $6M2009 cumulative: $14M • 2007 Series A: $2M • 2008 Series B: $6M • 2009 Series C: $6M2011 cumulative: $21M • 2007 Series A: $2M • 2008 Series B: $6M • 2009 Series C: $6M • 2011 unknown: $7M2012 cumulative: $28M • 2007 Series A: $2M • 2008 Series B: $6M • 2009 Series C: $6M • 2011 unknown: $7M • 2012 unknown: $8M2016 cumulative: $34M • 2007 Series A: $2M • 2008 Series B: $6M • 2009 Series C: $6M • 2011 unknown: $7M • 2012 unknown: $8M • 2016 unknown: $6M2018 cumulative: $39M • 2007 Series A: $2M • 2008 Series B: $6M • 2009 Series C: $6M • 2011 unknown: $7M • 2012 unknown: $8M • 2016 unknown: $6M • 2018 Series unknown: $5M$39MSource: GetLatka.com
YearRoundAmountValuation% Sold
2018Series unknown$4.6M--
2016unknown$6M--
2012unknown$7.5M--
2011unknown$7M--
2009Series C$5.8M--
2008Series B$6M--
2007Series A$2M--

ownerIQ Employees & Team Size

ownerIQ employs approximately 114 people as of 2026.

ownerIQ has 114 total employees in different roles and functions.

ownerIQ Team GrowthReported headcount over time0255075100125200720092011201320152017201920212023202500114114Source: GetLatka.com
YearMilestone
2025Reached 114 employees (July 2025)

Founder / CEO

Jay Habegger

Jay Habegger is listed as Founder / CEO at ownerIQ.

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Customers

We do not have customer count information for ownerIQ yet.

Frequently Asked Questions about ownerIQ

What is ownerIQ's revenue?

ownerIQ generates $12.5M in revenue.

Who is the CEO of ownerIQ?

The CEO of ownerIQ is Jay Habegger.

How much funding does ownerIQ have?

ownerIQ raised $0.

How many employees does ownerIQ have?

ownerIQ has 114 employees.

Where is ownerIQ headquarters?

ownerIQ is headquartered in Boston, MA, United States.

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Source Attribution

Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.

Company data last updated .

ownerIQ Revenue 2025: $12.5M ARR, $37.6M Valuation