ROI²
Norfolk, Virginia, United States
Valuation
$4.2M
2021 Revenue
$1.4M
Funding
$1M
Team
19
Founded
2002
How ROI² CEO Bonnie Rishell grew to $1.4M revenue with a 19 person team in 2021.
Operator of a SaaS-based platform intended to offer influence intelligence management services. The company's SaaS-based platform uses business intelligence to transform data about and around physicians and also helps in peer to peer connection through geographic mapping and social network diagrams, enabling organizations to effectively make smart decisions, accelerate ROI and gain insights.
Last updated
ROI² Revenue
In 2021, ROI²'s revenue reached $1.4M. Since its launch in 2002, ROI² has shown consistent revenue growth.
| Year | Milestone | Quote |
|---|---|---|
| 2021 | ROI² Hit $1.4m revenue in April 2021 | |
| 2002 | Launched with $0 revenue |
ROI² Valuation, Funding Rounds
ROI²'s most recent disclosed valuation is $4.2M.
ROI² has raised $1M in total funding across 1 round, with its most recent round in 2011.
| Year | Round | Amount | Valuation | % Sold | Quote |
|---|---|---|---|---|---|
| 2011 | Funding round | $1M | - | - |
Founder / CEO
Bonnie Rishell
Bonnie has more than 20 years leadership in Business Intelligence marketing and solutions. She created IRM to address the ongoing needs in the life sciences market so that customers can easily launch successful brands and initiatives with a ROI on influence intelligence. She has eight years of customer relationship experience in the Life Sciencesorganizations executing models, requirements, and user experiences that addresses the critical success factors of operations to decisions and increased adoption. Bonnie has launched more than 30 initiatives with clients in CNS, CVM, Oncology, in order to understand influence networks, defining markets and gaining a return.
Q&A
| Question | Answer |
|---|---|
| What's your age? | - |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
Customers
We do not have customer count information for ROI² yet.
ROI² Employees & Team Size
ROI² employs approximately 19 people as of 2026.
| Year | Milestone |
|---|---|
| 2021 | Reached 19 employees (April 2021) |
Frequently Asked Questions about ROI²
What is ROI²'s revenue?
ROI² generates $1.4M in revenue.
Who founded ROI²?
ROI² was founded by Bonnie Rishell.
Who is the CEO of ROI²?
The CEO of ROI² is Bonnie Rishell.
How much funding does ROI² have?
ROI² raised $1M.
How many employees does ROI² have?
ROI² has 19 employees.
Where is ROI² headquarters?
ROI² is headquartered in Norfolk, Virginia, United States.
Compare ROI² to the industry
ROI² operates across multiple industries. Browse revenue, funding, and growth data for ROI² in each sector below.
Data and Sources
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
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