Satmetrixrevenue, acquisition & funding
Customer Journey Analytics SoftwareSan Mateo, CaliforniaFounded 1997
Satmetrix was acquired by NICE Ltd.
Satmetrix is a Customer Journey Analytics Software company based in San Mateo, founded in 1997.
Satmetrix revenue
Satmetrix's annual revenue was $11M in August 2020, its last figure before NICE Ltd bought it (source not recorded).
| As of | Revenue | Source |
|---|---|---|
| Aug 2020 | $11M | – |
– source not recorded
Who owns Satmetrix
NICE Ltd owns Satmetrix. The date and price of the deal are not on record.
Satmetrix funding rounds & investors
Satmetrix has raised $55.5M across eight rounds since 2000. The latest was a $1.5M funding round in September 2013.
| Date | Round | Raised |
|---|---|---|
| Sep 2013 | Venture | $1.5M |
| Mar 2013 | Venture | $1M |
| Mar 2012 | Venture | $1.5M |
| Sep 2011 | Venture | $12.5M |
| Sep 2010 | Series E | $4.5M |
| Jul 2008 | Series D | $6.5M |
| Nov 2001 | Series C | $8M |
| Dec 2000 | Series B | $20M |
| Total raised | $55.5M |
Satmetrix CEO, founders & employees
Richard Owen founded Satmetrix in 1997 and led it as CEO. Satmetrix had 122 employees (December 2020).
- Richard OwenFounder & CEO
Team mix (Dec 2020): 35 engineers, 16 in sales, 6 in marketing
All 5 headcount readings, with sources
| As of | Employees | Source |
|---|---|---|
| Dec 2020 | 122 | – |
| Aug 2020 | 122 | – |
| Jun 2020 | 124 | – |
| Dec 2019 | 121 | – |
| Dec 2018 | 127 | – |
Satmetrix FAQ
What was Satmetrix's revenue?
Before NICE Ltd bought it, Satmetrix's annual revenue was $11M in August 2020 (source not recorded).
Who owns Satmetrix?
NICE Ltd owns Satmetrix.
How much funding has Satmetrix raised?
Satmetrix raised $55.5M across eight funding rounds before NICE Ltd bought it. The last was a $1.5M funding round in September 2013.
How many employees does Satmetrix have?
Satmetrix had 122 employees in December 2020.
Who founded Satmetrix?
Richard Owen founded Satmetrix in 1997.
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How this page is sourced
Founder figures link to the second they were said; public figures name their source; estimates are marked EST and say whose they are. Not financial advice.
Updated Aug 10, 2026Data disclaimerReport a correctionClaim this profileRun Satmetrix? Join the podcast