
Segment
Valuation
$3.2B
2020 Revenue
$144M
Customers
21K
Funding
$283.7M
Avg ACV
$6.9K
Team
584
Churn
12%
Founded
2011
How Segment CEO Peter Reinhardt grew Segment to $144M revenue and 21K customers in 2020.
Segment collects events from your web & mobile apps and provides a complete data toolkit to every team in your company. Acquired by Twilio.
Last updated
Segment Revenue
In 2020, Segment's revenue reached $144M. The company previously reported $96M in 2019. Since its launch in 2011, Segment has shown consistent revenue growth.
| Year | Milestone |
|---|---|
| 2020 | Segment Hit $144m revenue in October 2020 |
| 2019 | Segment Hit $96m revenue in April 2019 |
| 2017 | Segment Hit $36m revenue in July 2017 |
| 2013 | Segment Hit $1m revenue in October 2013 |
| 2011 | Launched with $0 revenue |
Segment Valuation, Funding Rounds
Segment reached a $3.2B valuation in 2019, set during its Acquired round.
Segment has raised $283.7M in total funding across 7 rounds, most recently a $175M Acquired round in 2019.
| Year | Round | Amount | Valuation | % Sold |
|---|---|---|---|---|
| 2019 | Acquired | $175M | $1.5B | 12% |
| 2017 | Series C | $64M | - | - |
| 2015 | Series B | $27M | - | - |
| 2014 | Series A | $15M | - | - |
| 2013 | Acquired | $2M | $10.5M | 19% |
| 2013 | Seed Round | $600K | - | - |
| 2011 | Pre Seed Round | $120K | - | - |
Segment Employees & Team Size
Segment employs approximately 584 people as of 2026, up from 504 in 2019.
Segment has 584 total employees in different roles and functions and 133 sales reps that carry a quota. They have 21K customers that rely on the company's solutions.
| Year | Milestone |
|---|---|
| 2020 | Reached 584 employees (December 2020) |
| 2020 | Reached 550 employees (October 2020) |
| 2020 | Reached 603 employees (June 2020) |
| 2019 | Reached 504 employees (December 2019) |
| 2019 | Reached 350 employees (April 2019) |
| 2018 | Reached 336 employees (December 2018) |
| 2017 | Reached 175 employees (July 2017) |
| 2015 | Reached 50 employees (October 2015) |
| 2014 | Reached 27 employees (October 2014) |
| 2013 | Reached 10 employees (October 2013) |
Founder / CEO
Peter Reinhardt
Segment's co-founder and CEO; He studied Aerospace Engineering at MIT and fell into the world of customer data and analysis when he and three of his college friends started Segment in 2011 as part of Y Combinator. He and his wife Erika, who he met at MIT, live together in San Francisco.
Q&A
| Question | Answer |
|---|---|
| What's your age? | 30 |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
Customers
See how Segment acquires and retains customers with data on acquisition costs and revenue performance. Log in to access the complete customer economics dashboard.
Frequently Asked Questions about Segment
What is Segment's revenue?
Segment generates $144M in revenue.
Who founded Segment?
Segment was founded by Peter Reinhardt.
Who is the CEO of Segment?
The CEO of Segment is Peter Reinhardt.
How much funding does Segment have?
Segment raised $283.7M.
How many employees does Segment have?
Segment has 584 employees.
Where is Segment headquarters?
Segment is headquartered in San Francisco, California, United States.
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Compare Segment to the industry
Segment operates across multiple industries. Browse revenue, funding, and growth data for Segment in each sector below.
Source Attribution
Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.
Company data last updated .