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Segment

San Francisco, California, United States

Acquired For

$3.2B

2020 Revenue

$144M

Customers

21K

Funding

$283.7M

Avg ACV

$6.9K

Team

584

Founded

2011

Segment Revenue, Valuation & Funding (2020)

Segment generated $144M in revenue in 2020.

Segment collects events from your web & mobile apps and provides a complete data toolkit to every team in your company. Acquired by Twilio.

Last updated

Segment Revenue

In 2020, Segment's revenue reached $144M. The company previously reported $96M in 2019. Since its launch in 2011, Segment has shown consistent revenue growth.

Segment Revenue GrowthReported revenue / ARR over time$0$40M$80M$120M$160M201120132015201720192020$0$1M$36M$96M$144MSource: GetLatka.com
YearMilestoneSource
2020Segment Hit $144m revenue in October 2020Not recorded
2019Segment Hit $96m revenue in April 2019Not recorded
2017Segment Hit $36m revenue in July 2017Not recorded
2013Segment Hit $1m revenue in October 2013Not recorded
2011Launched with $0 revenue

Segment Valuation, Funding Rounds

Segment reached a $3.2B valuation in 2020.

Segment has raised $283.7M in total funding across 7 rounds, most recently a $175M Series D round in 2019.

Segment Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$0$750M$60M$1.5B$120M$2.3B$180M$3B$240M$3.8B$300M201120132015201720192020$10.5M$3.2BSource: GetLatka.com
YearRoundAmountValuation% SoldSource
2020AcquiredExit-$3.2B-Not recorded
2019Series D$175M$1.5B12%Not recorded
2017Series C$64M--Not recorded
2015Series B$27M--Not recorded
2014Series A$15M--Not recorded
2013Series unknown$2M$10.5M19%Not recorded
2013Seed$600K--Not recorded
2011Pre-Seed$120K--Not recorded

Founder / CEO

Peter Reinhardt

CEO

Segment's co-founder and CEO; He studied Aerospace Engineering at MIT and fell into the world of customer data and analysis when he and three of his college friends started Segment in 2011 as part of Y Combinator. He and his wife Erika, who he met at MIT, live together in San Francisco.

Q&A

QuestionAnswer
What's your age?30

Customers

Segment serves 21K customers.

Segment Employees & Team Size

Segment employs approximately 584 people as of 2026, up from 504 in 2019, including 133 sales reps that carry a quota. It serves 21K customers that rely on its solutions.

Segment Team GrowthReported headcount over time015030045060075020112013201520172019202000584584Source: GetLatka.com
YearMilestoneSource
2020Reached 584 employees (December 2020)Not recorded
2020Reached 550 employees (October 2020)Not recorded
2020Reached 603 employees (June 2020)Not recorded
2019Reached 504 employees (December 2019)Not recorded
2019Reached 350 employees (April 2019)Not recorded
2018Reached 336 employees (December 2018)Not recorded
2017Reached 175 employees (July 2017)Not recorded
2015Reached 50 employees (October 2015)Not recorded
2014Reached 27 employees (October 2014)Not recorded
2013Reached 10 employees (October 2013)Not recorded

Frequently Asked Questions about Segment

Who owns Segment?

Segment is owned by Twillo, which acquired it for $3.2B in 2020.

What is Segment's revenue?

As of 2020, Segment generated $144M in revenue.

Who founded Segment?

Segment was founded by Peter Reinhardt.

When was Segment founded?

Segment was founded in 2011.

How much funding does Segment have?

Segment raised $283.7M across 7 rounds.

How many employees does Segment have?

As of 2020, Segment had 584 employees.

Where is Segment headquartered?

Segment is headquartered in San Francisco, California, United States.

Compare Segment to the industry

Segment operates across multiple industries. Browse revenue, funding, and growth data for Segment in each sector below.

Data and Sources

All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.

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