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How Listrak CEO Ross Kramer grew Listrak to $143.2M revenue and 1K customers in 2024.

Provider of a digital marketing automation platform intended to analyze sales, develop branding and improve customer engagement. The company's digital marketing automation platform personalizes product recommendations for every customer across multiple channels, tracks promotional campaign performance, monitors sales, analyzes consumer behavior and recommends suitable marketing strategies, enabling online retailers and omnichannel digital marketers to create personalized interactions to reach, engage and convert shoppers.

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Listrak Revenue

In 2024, Listrak's revenue reached $143.2M. The company previously reported $95.4M in 2023. Since its launch in 1999, Listrak has shown consistent revenue growth.

Listrak Revenue GrowthReported revenue / ARR by year$0$40M$80M$120M$160M19992001200320052007200920112013201520172019202120232024$0$81M$143MSource: GetLatka.com
YearMilestone
2024Listrak Hit $143.2m revenue in October 2024
2023Listrak Hit $95.4m revenue in November 2023
2022Listrak Hit $87.1m revenue in November 2022
2021Listrak Hit $81m revenue in November 2021
2021Listrak Hit $81m revenue in April 2021
2020Listrak Hit $65m revenue in December 2020
1999Launched with $0 revenue

Listrak Valuation, Funding Rounds

Listrak is a bootstrapped Analytics Platforms startup. Founded in 1999, Listrak has grown to $143.2M in revenue without raising any venture capital or outside funding.

As a self-funded Analytics Platforms SaaS company, Listrak has built its business with no outside investment.

Listrak Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$119991999 cumulative: $0 • 1999 Founded: $01999 Founded: $0 valuationSource: GetLatka.com
YearRoundAmountValuation% Sold

Listrak Employees & Team Size

Listrak employs approximately 373 people as of 2026.

Listrak has 373 total employees in different roles and functions and 73 sales reps that carry a quota. They have 1K customers that rely on the company's solutions.

Listrak Team GrowthReported headcount over time01002003004001999200120032005200720092011201320152017201920212023202400373373Source: GetLatka.com
YearMilestone
2024Reached 373 employees (October 2024)
2023Reached 373 employees (November 2023)
2022Reached 349 employees (November 2022)
2021Reached 324 employees (November 2021)
2021Reached 324 employees (April 2021)
2020Reached 309 employees (November 2020)

Founder / CEO

Ross Kramer

Ross Kramer is listed as Founder / CEO at Listrak.

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Customers

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Frequently Asked Questions about Listrak

What is Listrak's revenue?

Listrak generates $143.2M in revenue.

Who founded Listrak?

Listrak was founded by Ross Kramer.

Who is the CEO of Listrak?

The CEO of Listrak is Ross Kramer.

How much funding does Listrak have?

Listrak raised $0.

How many employees does Listrak have?

Listrak has 373 employees.

Where is Listrak headquarters?

Listrak is headquartered in Lititz, Pennsylvania, United States.

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Source Attribution

Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.

Company data last updated .

Listrak Revenue 2024: $143.2M ARR (Bootstrapped)