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Provider of a digital marketing automation platform intended to analyze sales, develop branding and improve customer engagement. The company's digital marketing automation platform personalizes product recommendations for every customer across multiple channels, tracks promotional campaign performance, monitors sales, analyzes consumer behavior and recommends suitable marketing strategies, enabling online retailers and omnichannel digital marketers to create personalized interactions to reach, engage and convert shoppers.
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In 2024, Listrak's revenue reached $143.2M. The company previously reported $95.4M in 2023. Since its launch in 1999, Listrak has shown consistent revenue growth.
Listrak is a bootstrapped Analytics Platforms startup. Founded in 1999, Listrak has grown to $143.2M in revenue without raising any venture capital or outside funding.
As a self-funded Analytics Platforms SaaS company, Listrak has built its business with no outside investment.
| Year | Round | Amount | Valuation | % Sold | Source |
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Listrak serves 1K customers.
Listrak employs approximately 373 people as of 2026, including 73 sales reps that carry a quota. It serves 1K customers that rely on its solutions.
Listrak generates an estimated $143.2M in annual revenue.
Listrak was founded by Ross Kramer.
The CEO of Listrak is Ross Kramer.
Listrak is bootstrapped and has not raised outside funding.
Listrak has 373 employees.
Listrak is headquartered in Lititz, Pennsylvania, United States.
Listrak operates across multiple industries. Browse revenue, funding, and growth data for Listrak in each sector below.
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
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2024 Revenue
$143.2M(Est.)
Customers
1K
Funding
$0
Avg ACV
$143.2K
Team
373
Founded
1999
| Year | Milestone | Source |
|---|---|---|
| 2024 | Listrak Hit $143.2m revenue in October 2024 | Estimated |
| 2023 | Listrak Hit $95.4m revenue in November 2023 | Estimated |
| 2022 | Listrak Hit $87.1m revenue in November 2022 | |
| 2021 | Listrak Hit $81m revenue in November 2021 | |
| 2021 | Listrak Hit $81m revenue in April 2021 | |
| 2020 | Listrak Hit $65m revenue in December 2020 | |
| 1999 | Launched with $0 revenue |
| Year | Milestone | Source |
|---|---|---|
| 2024 | Reached 373 employees (October 2024) | |
| 2023 | Reached 373 employees (November 2023) | |
| 2022 | Reached 349 employees (November 2022) | |
| 2021 | Reached 324 employees (November 2021) | |
| 2021 | Reached 324 employees (April 2021) | |
| 2020 | Reached 309 employees (November 2020) |
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