Latka logo

2024 Revenue

$3.1M

Customers

1.5K

Funding

$0

YOY

14.9%

Avg ACV

$2.1K

Team

27

Founded

2011

How Social Assurance CEO Ben Pankonin grew to $3.1M revenue and 1.5K customers in 2024.

The company primarily operates in the Commercial Services industry. Social Assurance is headquartered in Lincoln, NE.

Last updated

Social Assurance Revenue

In 2024, Social Assurance's revenue reached $3.1M. The company previously reported $2.7M in 2023. Since its launch in 2011, Social Assurance has shown consistent revenue growth.

Social Assurance Revenue GrowthReported revenue / ARR over time$0$750K$2M$2M$3M$4M20112013201520172019202120232024$0$2M$3M$3MSource: GetLatka.com
YearMilestoneQuote
2024Social Assurance Hit $3.1m revenue in October 2024
2023Social Assurance Hit $2.7m revenue in December 2023
2021Social Assurance Hit $1.8m revenue in April 2021
2011Launched with $0 revenue

Social Assurance Valuation, Funding Rounds

Social Assurance is a bootstrapped SaaS startup. Founded in 2011, Social Assurance has grown to $3.1M in revenue without raising any venture capital or outside funding.

As a self-funded SaaS company, Social Assurance has built its business with no outside investment.

Social Assurance Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$0$0.2$0.2$0.4$0.4$0.6$0.6$0.8$0.8$1$12011Source: GetLatka.com
YearRoundAmountValuation% SoldQuote

Founder / CEO

Ben Pankonin

Ben Pankonin, CEO and co-founder of Lincoln-based Social Assurance, was recently named Silicon Prairie News 2017 Executive of the Year. Recognized for his role leading the Social Assurance team in providing fintech solutions in the financial industry.

Q&A

QuestionAnswer
What's your age?-
Favorite online tool?-
Favorite book?-
Favorite CEO?-
Advice for 20 year old self-

Customers

Social Assurance serves 1.5K customers.

Social Assurance Employees & Team Size

Social Assurance employs approximately 27 people as of 2026, including 2 sales reps that carry a quota. It serves 1.5K customers that rely on its solutions.

Social Assurance Team GrowthReported headcount over time061218243020112013201520172019202120232024002727Source: GetLatka.com
YearMilestone
2024Reached 27 employees (October 2024)
2023Reached 27 employees (December 2023)
2022Reached 22 employees (December 2022)
2021Reached 22 employees (December 2021)
2021Reached 22 employees (April 2021)

Frequently Asked Questions about Social Assurance

What is Social Assurance's revenue?

Social Assurance generates $3.1M in revenue.

Who founded Social Assurance?

Social Assurance was founded by Ben Pankonin.

Who is the CEO of Social Assurance?

The CEO of Social Assurance is Ben Pankonin.

How much funding does Social Assurance have?

Social Assurance raised $0.

How many employees does Social Assurance have?

Social Assurance has 27 employees.

Where is Social Assurance headquarters?

Social Assurance is headquartered in Lincoln, Nebraska, United States.

Data and Sources

All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.

Claim this profile
Social Assurance Revenue 2024: $3.1M ARR (Bootstrapped)