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How Trueland CEO Zhao William grew Trueland to $16M revenue with a 190 person team in 2021.

Trueland is a SaaS intelligent marketing cloud platform.

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Trueland Revenue

In 2021, Trueland's revenue reached $16M. Since its launch in 2009, Trueland has shown consistent revenue growth.

Trueland Revenue GrowthReported revenue / ARR by year$0$4M$8M$12M$16M$20M2009201120132015201720192021$0$16MSource: GetLatka.com
YearMilestone
2021Trueland Hit $16m revenue in April 2021
2009Launched with $0 revenue

Trueland Valuation, Funding Rounds

Trueland's most recent disclosed valuation is $47.9M.

Trueland has raised $2M in total funding across 2 rounds, with its most recent round in 2017.

Trueland Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$500K$1M$2M$2M$3M2009201020112012201320142015201620172009 cumulative: $0 • 2009 Founded: $02015 cumulative: $464K • 2009 Founded: $0 • 2015 Funding round: $464K2017 cumulative: $2M • 2009 Founded: $0 • 2015 Funding round: $464K • 2017 Funding round: $2M$2M2009 Founded: $0 valuationSource: GetLatka.com
YearRoundAmountValuation% Sold
2017Funding round$1.5M--
2015Funding round$464.2K--

Trueland Employees & Team Size

Trueland employs approximately 190 people as of 2026.

Trueland has 190 total employees in different roles and functions and 2 sales reps that carry a quota.

Trueland Team GrowthReported headcount over time04080120160200200920112013201520172019202100190190Source: GetLatka.com
YearMilestone
2021Reached 190 employees (April 2021)

Founder / CEO

Zhao William

Zhao William is listed as Founder / CEO at Trueland.

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Customers

We do not have customer count information for Trueland yet.

Frequently Asked Questions about Trueland

What is Trueland's revenue?

Trueland generates $16M in revenue.

Who founded Trueland?

Trueland was founded by Zhao William.

Who is the CEO of Trueland?

The CEO of Trueland is Zhao William.

How much funding does Trueland have?

Trueland raised $2M.

How many employees does Trueland have?

Trueland has 190 employees.

Where is Trueland headquarters?

Trueland is headquartered in China.

Compare Trueland to the industry

Trueland operates across multiple industries. Browse revenue, funding, and growth data for Trueland in each sector below.

Source Attribution

Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.

Company data last updated .