Latka logo

2021 Revenue

$16M

Funding

$2M

Team

190

Founded

2009

Trueland Revenue & Funding (2021)

Trueland generated $16M in revenue in 2021.

Trueland is a SaaS intelligent marketing cloud platform.

Last updated

Trueland Revenue

In 2021, Trueland's revenue reached $16M.

Trueland Revenue GrowthReported revenue / ARR over time$0$4M$8M$12M$16M$20M2009201120132015201720192021$0$16MSource: GetLatka.com
YearMilestoneSource
2021Trueland Hit $16m revenue in April 2021Not recorded
2009Launched with $0 revenue

Trueland Valuation, Funding Rounds

Trueland has not publicly disclosed its valuation. The company has raised $2M in total funding to date.

Trueland has raised $2M in total funding across 2 rounds, with its most recent round in 2017.

Trueland Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$0$0.2$500K$0.4$1M$0.6$1.5M$0.8$2M$1$2.5M200920102011201220132014201520162017Source: GetLatka.com
YearRoundAmountValuation% SoldSource
2017Funding round$1.5M--Not recorded
2015Funding round$464.2K--Not recorded

Customers

We do not have customer count information for Trueland yet.

Trueland Employees & Team Size

Trueland employs approximately 190 people as of 2026, including 2 sales reps that carry a quota.

Trueland Team GrowthReported headcount over time04080120160200200920112013201520172019202100190190Source: GetLatka.com
YearMilestoneSource
2021Reached 190 employees (April 2021)Not recorded

Frequently Asked Questions about Trueland

Is Trueland still operating under that name?

No. Trueland was rebranded as marketingforce.com.

What is Trueland's revenue?

As of 2021, Trueland generated $16M in revenue.

Who founded Trueland?

Trueland was founded by Zhao William.

How much funding does Trueland have?

Trueland raised $2M across 2 rounds.

How many employees does Trueland have?

As of 2021, Trueland had 190 employees.

Where is Trueland headquartered?

Trueland is headquartered in China.

Compare Trueland to the industry

Trueland operates across multiple industries. Browse revenue, funding, and growth data for Trueland in each sector below.

Data and Sources

All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.

Claim this profile