Workhorse Software
Valuation
$18.4M
2021 Revenue
$6.1M
Funding
$0
Team
83
Founded
1996
How Workhorse Software CEO Bud Green grew to $6.1M revenue with a 83 person team in 2021.
Developer of global media planning and plan management software. The company is a developer of media planning and plan management software tools utilized at top tier advertising and communications companies, advertiser and advertising agencies.
Last updated
Workhorse Software Revenue
In 2021, Workhorse Software's revenue reached $6.1M. Since its launch in 1996, Workhorse Software has shown consistent revenue growth.
| Year | Milestone | Quote |
|---|---|---|
| 2021 | Workhorse Software Hit $6.1m revenue in April 2021 | |
| 1996 | Launched with $0 revenue |
Workhorse Software Valuation, Funding Rounds
Workhorse Software's most recent disclosed valuation is $18.4M.
Workhorse Software is a bootstrapped Advertiser Campaign Management Software startup. Founded in 1996, Workhorse Software has grown to $6.1M in revenue without raising any venture capital or outside funding.
As a self-funded Advertiser Campaign Management Software SaaS company, Workhorse Software has built its business with no outside investment.
| Year | Round | Amount | Valuation | % Sold | Quote |
|---|
Founder / CEO
Bud Green
Marc Krigsman is the Chief Executive Officer at SQAD based in New York City, New York. Marc received a BS degree from S. I. Newhouse School of Public Communications at Syracuse University.
Q&A
| Question | Answer |
|---|---|
| What's your age? | - |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
Customers
We do not have customer count information for Workhorse Software yet.
Workhorse Software Employees & Team Size
Workhorse Software employs approximately 83 people as of 2026, including 25 sales reps that carry a quota.
| Year | Milestone |
|---|---|
| 2021 | Reached 83 employees (April 2021) |
Frequently Asked Questions about Workhorse Software
What is Workhorse Software's revenue?
Workhorse Software generates $6.1M in revenue.
Who founded Workhorse Software?
Workhorse Software was founded by Bud Green.
Who is the CEO of Workhorse Software?
The CEO of Workhorse Software is Bud Green.
How much funding does Workhorse Software have?
Workhorse Software raised $0.
How many employees does Workhorse Software have?
Workhorse Software has 83 employees.
Where is Workhorse Software headquarters?
Workhorse Software is headquartered in Evanstonago, Illinois, United States.
Compare Workhorse Software to the industry
Workhorse Software operates across multiple industries. Browse revenue, funding, and growth data for Workhorse Software in each sector below.
Data and Sources
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
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