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Ad-Lib.iorevenue, acquisition & funding

Other Digital Advertising SoftwareLondon, England, United KingdomFounded 2017

Ad-Lib.io was acquired.

Ad-Lib.io is an Other Digital Advertising Software company based in London, founded in 2017.

ad-lib.ioLinkedInUpdated Oct 5, 2026
Annual revenue
$23.3M
Dec 2023EST.
Owner
Undisclosed
Date not on record
Total raised
$12.2M
2 rounds
Employees
146
Dec 2023EST.

Ad-Lib.io revenue

Ad-Lib.io has not published its revenue. Growjo puts it at about $23.3M a year (December 2023).

$0
$10M
$20M
$1.8M
–
$23.3M
202120222023
ReportedEstimateOne figure per year; a reported figure wins over an estimate
All 2 revenue readings, with sources
As ofRevenueSource
Apr 2021$1.8M–
Dec 2023$23.3MEST.Growjo estimate

– source not recorded

Who owns Ad-Lib.io

Another company owns Ad-Lib.io. The date and price of the deal are not on record.

Ad-Lib.io funding rounds & investors

Ad-Lib.io has raised $12.2M across two rounds since 2019. The latest was a $6M funding round in February 2021.

DateRoundRaised
Feb 2021Funding round$6M
Nov 2019Funding round$6.2M
Total raised$12.2M

Ad-Lib.io CEO, founders & employees

Oliver Thomas founded Ad-Lib.io in 2017 and led it as CEO. Ad-Lib.io had 146 employees (December 2023, Growjo estimate).

0
50
100
70
89
146
202120222023
ReportedEstimateOne figure per year; a reported figure wins over an estimate
All 3 headcount readings, with sources
As ofEmployeesSource
Dec 2023146EST.Growjo estimate
Dec 202289EST.Growjo estimate
Apr 202170–

Ad-Lib.io FAQ

What was Ad-Lib.io's revenue?

Growjo estimates Ad-Lib.io's revenue at about $23.3M a year (December 2023). The company hasn't published its own figure.

How much funding has Ad-Lib.io raised?

Ad-Lib.io raised $12.2M across two funding rounds before it was acquired. The last was a $6M funding round in February 2021.

How many employees does Ad-Lib.io have?

Growjo estimates Ad-Lib.io's headcount at about 146 (December 2023).

Who founded Ad-Lib.io?

Oliver Thomas founded Ad-Lib.io in 2017.

How this page is sourced

3 estimates. Founder figures link to the second they were said; public figures name their source; estimates are marked EST. and say whose they are. Not financial advice.

Updated Oct 5, 2026Data disclaimerReport a correctionClaim this profileRun Ad-Lib.io? Join the podcast