2024 Revenue
$46.2M(Est.)
Customers
225
Funding
$0
Avg ACV
$205.5K
Team
69
Founded
2010
Addaptive Revenue (2024)
Addaptive generated an estimated $46.2M in annual revenue in 2024. Source: GetLatka estimate
Addaptive is a company that offers a comprehensive suite of digital marketing solutions, including programmatic advertising, audience targeting, and data analytics.
Last updated
Addaptive Revenue
In 2024, Addaptive's revenue reached $46.2M. The company previously reported $10M in 2017.
| Year | Milestone | Source |
|---|---|---|
| 2024 | Addaptive Hit $46.2m revenue in June 2024 | Estimated |
| 2017 | Addaptive Hit $10m revenue in December 2017 | Not recorded |
| 2010 | Launched with $0 revenue |
Addaptive Valuation, Funding Rounds
Explore the complete funding history and valuation milestones for this company. Below you will find information about each funding round and key financial metrics that shaped the company's growth trajectory.
| Year | Round | Amount | Valuation | % Sold | Source |
|---|
Founder / CEO
Patrick Shea
CEO
Patrick Shea started AdDaptive Intelligence with Co-Founder Kevin O'Malley in 2010 to create technology around gathering and using data to improve targeting and analytics for marketers. Outside of work Patrick is married with two young girls and likes poker, cars and philosophy.
Q&A
| Question | Answer |
|---|---|
| What's your age? | 35 |
Customers
Addaptive serves 225 customers.
Addaptive Employees & Team Size
Addaptive employs approximately 69 people as of 2026, down from 70 in 2023, including 34 sales reps that carry a quota. It serves 225 customers that rely on its solutions.
| Year | Milestone | Source |
|---|---|---|
| 2024 | Reached 69 employees (December 2024) | Not recorded |
| 2024 | Reached 66 employees (October 2024) | Not recorded |
| 2023 | Reached 70 employees (September 2023) | Not recorded |
| 2023 | Reached 68 employees (January 2023) | Not recorded |
| 2022 | Reached 69 employees (January 2022) | Not recorded |
| 2021 | Reached 70 employees (August 2021) | Not recorded |
| 2020 | Reached 61 employees (December 2020) | Not recorded |
| 2020 | Reached 63 employees (June 2020) | Not recorded |
| 2019 | Reached 62 employees (December 2019) | Not recorded |
| 2018 | Reached 47 employees (December 2018) | Not recorded |
| 2017 | Reached 35 employees (December 2017) | Not recorded |
Frequently Asked Questions about Addaptive
What is Addaptive's revenue?
As of 2024, Addaptive generated an estimated $46.2M in annual revenue.
Who is the CEO of Addaptive?
The CEO of Addaptive is Patrick Shea.
How many employees does Addaptive have?
As of 2024, Addaptive had 69 employees.
Where is Addaptive headquartered?
Addaptive is headquartered in Waltham, Massachusetts, United States.
Compare Addaptive to the industry
Addaptive operates across multiple industries. Browse revenue, funding, and growth data for Addaptive in each sector below.
Data and Sources
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
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