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Valuation

$240M

2024 Revenue

$80M

Funding

$0

Team

127

Founded

2010

How AppSumo CEO Noah Kagan grew AppSumo to $80M revenue with a 127 person team in 2024.

The digital marketplace trusted by 1M+ entrepreneurs. Discover, buy, & sell the products you need to grow your business.

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AppSumo Revenue

In 2024, AppSumo 's revenue reached $80M. The company previously reported $3M in 2020. Since its launch in 2010, AppSumo has shown consistent revenue growth.

AppSumo Revenue GrowthReported revenue / ARR by year$0$20M$40M$60M$80M$100M20102012201420162018202020222024$0$3M$80MSource: GetLatka.com
YearMilestone
2024AppSumo Hit $80m revenue in January 2024
2020AppSumo Hit $3m revenue in October 2020
2010Launched with $0 revenue

AppSumo Valuation, Funding Rounds

AppSumo 's most recent disclosed valuation is $240M.

AppSumo is a bootstrapped B2B Marketplaces startup. Founded in 2010, AppSumo has grown to $80M in revenue without raising any venture capital or outside funding.

As a self-funded B2B Marketplaces SaaS company, AppSumo has built its business with no outside investment.

AppSumo Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$120102010 cumulative: $0 โ€ข 2010 Founded: $02010 Founded: $0 valuationSource: GetLatka.com
YearRoundAmountValuation% Sold

AppSumo Employees & Team Size

AppSumo employs approximately 127 people as of 2026, up from 117 in 2023.

AppSumo has 127 total employees in different roles and functions.

AppSumo Team GrowthReported headcount over time03060901201502010201220142016201820202022202400117117127127Source: GetLatka.com
YearMilestone
2024Reached 127 employees (December 2024)
2024Reached 123 employees (October 2024)
2023Reached 117 employees (October 2023)

Founder / CEO

Noah Kagan

Chief Sumo at AppSumo.com | Helping entrepreneurs get started

Q&A

QuestionAnswer
What's your age?-
Favorite online tool?-
Favorite book?-
Favorite CEO?-
Advice for 20 year old self-

Customers

We do not have customer count information for AppSumo yet.

Frequently Asked Questions about AppSumo

What is AppSumo 's revenue?

AppSumo generates $80M in revenue.

Who is the CEO of AppSumo ?

The CEO of AppSumo is Noah Kagan.

How much funding does AppSumo have?

AppSumo raised $0.

How many employees does AppSumo have?

AppSumo has 127 employees.

Where is AppSumo headquarters?

AppSumo is headquartered in Austin, Texas, United States.

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Compare AppSumo to the industry

AppSumo operates across multiple industries. Browse revenue, funding, and growth data for AppSumo in each sector below.

Source Attribution

Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.

Company data last updated .

AppSumo Revenue 2024: $80M ARR, $240M Valuation