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2024 Revenue

$52M(Est.)

Customers

2.5K

Funding

$0

Avg ACV

$20.8K

Team

319

Founded

1990

Canto Revenue (2024)

Canto generated an estimated $52M in annual revenue in 2024. Source: GetLatka estimate

Canto is a cloud-based digital asset management (DAM) platform that helps businesses manage their brand assets such as images, videos, documents, and other creative files. The platform provides tools for organizing, sharing, and distributing digital assets across teams and channels, ensuring brand consistency and efficiency in the creative workflow. With features such as customizable branding portals, automated workflows, and AI-powered asset recognition, Canto aims to simplify the process of managing digital assets and streamline marketing and creative workflows for businesses of all sizes. The platform is used by marketing, creative, and IT teams in various industries, including retail, healthcare, finance, and education.

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Canto Revenue

In 2024, Canto's revenue reached $52M. The company previously reported $18.2M in 2020.

Canto Revenue GrowthReported revenue / ARR over time · latest figure estimated$0$12.5M$25M$37.5M$50M$62.5M199019921994199619982000200220042006200820102012201420162018202020222024$0$18.2M$52MSource: GetLatka.com
YearMilestoneSource
2024Canto Hit $52m revenue in June 2024Estimated
2020Canto Hit $18.2m revenue in August 2020Not recorded
1990Launched with $0 revenue

Canto Valuation, Funding Rounds

Explore the complete funding history and valuation milestones for this company. Below you will find information about each funding round and key financial metrics that shaped the company's growth trajectory.

Canto Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$0$0.2$0.2$0.4$0.4$0.6$0.6$0.8$0.8$1$11990Source: GetLatka.com
YearRoundAmountValuation% SoldSource

Founder / CEO

Wain Kellum

CEO

Wain Kellum serves as a CEO at SpaceIQ since May 2020 Present. Sales and marketing scales so much faster and easier when companies build software that their customers love.

Customers

Canto serves 2.5K customers.

Canto Employees & Team Size

Canto employs approximately 319 people as of 2026, up from 253 in 2023, including 61 sales reps that carry a quota. It serves 2.5K customers that rely on its solutions.

Canto Team GrowthReported headcount over time07515022530037519901992199419961998200020022004200620082010201220142016201820202022202400319319Source: GetLatka.com
YearMilestoneSource
2024Reached 319 employees (December 2024)Not recorded
2024Reached 299 employees (October 2024)Not recorded
2023Reached 253 employees (September 2023)Not recorded
2023Reached 293 employees (July 2023)Not recorded
2023Reached 246 employees (January 2023)Not recorded
2022Reached 243 employees (January 2022)Not recorded
2021Reached 202 employees (August 2021)Not recorded
2020Reached 202 employees (December 2020)Not recorded
2020Reached 202 employees (August 2020)Not recorded
2020Reached 201 employees (June 2020)Not recorded
2019Reached 175 employees (December 2019)Not recorded
2018Reached 143 employees (December 2018)Not recorded

Frequently Asked Questions about Canto

What is Canto's revenue?

As of 2024, Canto generated an estimated $52M in annual revenue.

Who founded Canto?

Canto was founded by Wain Kellum.

Who is the CEO of Canto?

The CEO of Canto is Wain Kellum.

How many employees does Canto have?

As of 2024, Canto had 319 employees.

Where is Canto headquartered?

Canto is headquartered in Atlanta, Georgia, United States.

Compare Canto to the industry

Canto operates across multiple industries. Browse revenue, funding, and growth data for Canto in each sector below.

Data and Sources

All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.

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