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Brandmuscle is a marketing software company. It provides marketing software that enables brands to own the local decision point by empowering their network of local distributors, dealers, franchisees and salespeople with everything they need to deliver brand-approved marketing tactics customized to local needs, tastes and other relevant differences that can affect the sale. It was founded in 2000 and is headquartered in Chicago, Illinois. It seeks to acquire other companies whose businesses can be integrated into its existing operations and also those that provide appraisal services for various industries.
Last updated
In 2021, Brandmuscle's revenue reached $38M. Since its launch in 2000, Brandmuscle has shown consistent revenue growth.
Brandmuscle reached a $114.1M valuation in 2025, set during its M&A Offer round.
Brandmuscle has raised $6.5M in total funding across 2 rounds, with its most recent round in 2004.
| Year | Round | Amount | Valuation | % Sold | Source |
|---|---|---|---|---|---|
| 2025 | M&A Offer | - | $114.1M | - | |
| 2004 | Funding round | $1.5M | - | - | |
| 2001 | Funding round | $5M | - | - |
| Question | Answer |
|---|---|
| What's your age? | - |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
Brandmuscle serves 1M customers.
Brandmuscle employs approximately 591 people as of 2026, including 62 sales reps that carry a quota. It serves 1M customers that rely on its solutions.
Brandmuscle generates $38M in revenue.
Brandmuscle was founded by Scott Weeren.
The CEO of Brandmuscle is Scott Weeren.
Brandmuscle raised $6.5M across 2 rounds.
Brandmuscle has 591 employees.
Brandmuscle is headquartered in United States.
Brandmuscle operates across multiple industries. Browse revenue, funding, and growth data for Brandmuscle in each sector below.
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
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Valuation
$114.1M
2021 Revenue
$38M
Customers
1M
Funding
$6.5M
Avg ACV
$38
Team
591
Founded
2000
| Year | Milestone | Source |
|---|---|---|
| 2021 | Brandmuscle Hit $38m revenue in April 2021 | |
| 2000 | Launched with $0 revenue |
| Year | Milestone | Source |
|---|---|---|
| 2021 | Reached 591 employees (April 2021) |
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