Latka logo
Brandmuscle logo

Brandmusclerevenue, acquisition & funding

Local Marketing SoftwareUnited StatesFounded 2000

Brandmuscle was acquired by American Capital.

Brandmuscle is a marketing software company.

brandmuscle.comLinkedInUpdated Oct 30, 2026
Annual revenue
$38M
Apr 2021
Owner
American Capital
Date not on record
Total raised
$6.5M
2 rounds
Employees
591
Apr 2021

Brandmuscle revenue

Brandmuscle's annual revenue was $38M in April 2021, its last figure before American Capital bought it (source not recorded).

$0
$10M
$20M
$30M
$0
–
$38M
20002001–202021
ReportedFounded 2000 at $0; every reading has its own bar
As ofRevenueSource
Apr 2021$38M–

– source not recorded

Who owns Brandmuscle

American Capital owns Brandmuscle. The date and price of the deal are not on record.

Brandmuscle funding rounds & investors

Brandmuscle has raised $6.5M across two rounds since 2001. The latest was a $1.5M funding round in March 2004.

DateRoundRaised
Mar 2004Funding round$1.5M
Mar 2001Funding round$5M
Total raised$6.5M

Brandmuscle CEO, founders & employees

Scott Weeren founded Brandmuscle in 2000 and led it as CEO. Brandmuscle had 591 employees (April 2021).

0
200
400
591
2021
ReportedOne figure per year; a reported figure wins over an estimate

Team mix (Apr 2021): 58 engineers, 62 in sales, 62 in marketing

Brandmuscle FAQ

What was Brandmuscle's revenue?

Before American Capital bought it, Brandmuscle's annual revenue was $38M in April 2021 (source not recorded).

Who owns Brandmuscle?

American Capital owns Brandmuscle.

How much funding has Brandmuscle raised?

Brandmuscle raised $6.5M across two funding rounds before American Capital bought it. The last was a $1.5M funding round in March 2004.

How many employees does Brandmuscle have?

Brandmuscle had 591 employees in April 2021.

Who founded Brandmuscle?

Scott Weeren founded Brandmuscle in 2000.

How this page is sourced

Founder figures link to the second they were said; public figures name their source; estimates are marked EST and say whose they are. Not financial advice.

Updated Oct 30, 2026Data disclaimerReport a correctionClaim this profileRun Brandmuscle? Join the podcast