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Top 296 Conversion Rate Optimization Tools SaaS Companies in May 2026

As of May 2026, there are 296 SaaS companies in Conversion Rate Optimization Tools. They have combined revenues of $1.9B and employ 10.4K people. They have raised $895.4M and serve 2M customers combined.

Conversion Rate Optimization (CRO) Tools are specialized software solutions designed to improve the effectiveness of websites, applications, and digital marketing campaigns by increasing the percentage of users who take desired actions, such as making a purchase or signing up for a newsletter. These tools utilize various techniques including A/B testing, user behavior analysis, and data-driven insights to help organizations understand how visitors interact with their platforms. Typical features of CRO tools include A/B testing capabilities, heatmaps, form analytics, funnel analysis, and user feedback mechanisms. By leveraging these features, organizations can make informed adjustments to their websites or marketing materials, ultimately leading to improved conversion rates. Common buyer personas for such tools include digital marketers, e-commerce managers, and product managers who aim to enhance user engagement and drive sales growth.

Companies
296
Revenue
$1.9B
Funding
$895.4M
Employees
10.4K

Filters

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Top Conversion Rate Optimization Tools Companies

Showing 10 of 34 companies ranked by annual revenue.

1
Publitas

Amsterdam, North Holland, Netherlands

Help online shoppers discover what they love. Sell more. ~50% of shoppers know what they want; they search, select, and checkout. The others? They like to browse, discover, and be inspired. The online store is fine for the first group; however, connecting your brand with the second group requires something more... and that's what Publitas provides. We provide you and your shoppers with an immersive, shoppable experience designed to inspire shoppers while complementing your online store, offline store, and eCommerce objectives. Our customers have reported from 40% to as much as 308% higher conversion rates from their 'just browsing' audience when they viewed a Publitas publication." Over 2000 customers—including leading retailers such as METRO Cash & Carry, Crate & Barrel, and Williams-Sonoma—publish their catalogs online with Publitas to increase their reach and conversion. As employers, we care about people and impact. This means that results matter more than hours spent. We want everyone to work on their own terms and enjoy life as a digital nomad. Travel the globe or simply work from your trusty sofa. You can connect remotely and be fully location independent. If you get more out of your day, so do we! We value every individual and focus on helping you find and improve your strengths and passions. During our hiring process, we make sure you get real working experience in the position you're applying for. You'll go through a sample of challenges and meet your future team members. We like to see ourselves as a diverse and international sports team, where each individual excels in their preferred playing position. To hire the best people with the right skills and cultural fit, we hire across the globe.

Revenue
$9.7M
Customers
-
Year founded
2006
Funding
-
Team size
88
Growth
-
2
Heyflow

Hamburg, Hamburg, Germany

Hey there! We are Heyflow. Within just a few years, we’ve become one of the leading no-code platforms empowering marketers to create interactive website experiences that drive conversions. Today, millions of people around the world are interacting with forms, lead funnels and landing pages built with Heyflow. Our customers range from fast growing scale-ups to big brands and Fortune 500 companies. With our offices in Hamburg and Berlin, today we are a remote-friendly and hybrid team spread across 20+ locations and counting. We’re passionate about helping businesses build outstanding interactive and high-converting forms, landing pages and lead funnels through a first-in-class product, and we don’t forget to have fun along the way. We believe in candid discussions, real empathy, and constant improvement.

Revenue
$9.5M
Customers
-
Year founded
2020
Funding
-
Team size
86
Growth
-
3
UpSellit

Greater Los Angeles Area, California, United States

Leading conversion optimization, email marketing, and cart abandonment technology partner. Empowering the internet’s biggest brands to transform first-time visitors into lifelong, loyal customers. Headquartered in Los Angeles and London, we prioritize data and A/B testing to convert your website traffic. We can work through your affiliate program as an extension of your digital marketing team to expand your ecommerce potential. Email [email protected] or visit www.upsellit.com to get a free website analysis or to speak to our team.

Revenue
$9.1M
Customers
-
Year founded
2005
Funding
-
Team size
83
Growth
-
4
App Samurai

New York, New York, United States

Mobile growth partner offering comprehensive services for user acquisition and engagement, transparency in fraud detection, and customer retention and conversion

Revenue
$9M
Customers
-
Year founded
2016
Funding
-
Team size
60
Growth
-
5
Trellis

Ottawa, Ontario, Canada

Trellis provides PPC software for e-commerce vendors to increase their sales and growth of business with an ad optimization platform.

Revenue
$9M
Customers
-
Year founded
2019
Funding
$1.5M
Team size
49
Growth
61.5%
6
Gosquared

England, United Kingdom

Turn visitors into customers with live chat and CRM software guaranteed to increase conversion.

Revenue
$8M
Customers
1K
Year founded
2006
Funding
-
Team size
10
Growth
-
7
SmartCommerce

Atlanta, Georgia, United States

Provider of an online tool intended to make consumer packaged goods (CPG) e-commerce impulse purchases easy. The company's platform provides the shortest and simplest path into the shopping carts at the shoppers' choice of retailers by enabling one-click conversion from any digital impulse point, into any retailer cart, helping CPG clients increase impulse purchase and improve their customers' buying experience.

Revenue
$7.8M
Customers
-
Year founded
2009
Funding
-
Team size
97
Growth
68.49%
8
Loox

Ramat Gan, Tel-Aviv District, Israel

Loox helps over 130,000 brands and 3,000 Shopify Plus stores grow their business effortlessly with the unmatched power of visual reviews – the strongest form of social proof. Loox puts photo and video review collections on autopilot and provides beautiful ways to showcase them across all channels. With built-in conversion tools, including referrals, upsells, and smart discounts, Loox makes the most of every happy customer interaction, turning delight into trust that boosts sales. Loox is Built for Shopify and is an official Google, Shop App, and Meta partner.

Revenue
$7.6M
Customers
-
Year founded
2016
Funding
-
Team size
69
Growth
-
9
EveryMundo

Miami, Florida, United States

PROS Offer Marketing technology enables airlines to target customers with their best dynamic offers for direct channel growth and customer acquisition. Our more than 120 airline customers range from major full-service carriers to LCCs. Our products increase traffic, improve conversion rate, enhance user experience, and drive brand engagement on and off the airline’s website.

Revenue
$7.6M
Customers
-
Year founded
1985
Funding
-
Team size
69
Growth
-
10
Intellimize

San Mateo, California, United States

Intellimize is a startup offering tools for marketers to drive conversions by personalizing websites.

Revenue
$7.4M
Customers
-
Year founded
2016
Funding
$52M
Team size
16
Growth
-

Inclusion Criteria

- The product must provide A/B testing functionality for evaluating different versions of web pages or elements. - The tool must include user behavior analytics to track how visitors navigate websites. - It should offer heatmap features to visualize areas of user engagement on a webpage. - The software must facilitate form conversion tracking to analyze form submissions and drop-off rates. - It must have capabilities for gathering user feedback, such as surveys or polls. - Not just focused on one feature; must provide a comprehensive suite of tools for optimizing conversion as a whole.