Latka logo

Top 242 Demand Generation Software SaaS Companies in May 2026

As of May 2026, there are 242 SaaS companies in Demand Generation Software. They have combined revenues of $2.3B and employ 12.1K people. They have raised $441.9M and serve 3.2M customers combined.

Demand generation software comprises tools that help businesses identify and engage potential customers throughout the marketing and sales funnel. These software solutions are designed to create awareness, generate interest, and ultimately drive demand for products or services by automating and optimizing marketing campaigns. Common features of demand generation software include lead scoring, email marketing automation, content distribution, and analytics to measure campaign effectiveness. Typically, demand generation software is utilized by marketing teams to orchestrate multi-channel campaigns, integrating social media, email, content marketing, and sometimes offline events. The software helps businesses reach targeted segments effectively, nurturing leads through personalized communication. Buyer personas often include marketing managers, sales teams, and business development professionals, all of whom leverage these tools to improve lead conversion rates and align marketing efforts with sales goals.

Companies
242
Revenue
$2.3B
Funding
$441.9M
Employees
12.1K

Filters

Sorting: Highest -> Lowest

Filters

Top Demand Generation Software Companies

Showing 10 of 97 companies ranked by annual revenue.

1
Gobrandverge

New York, United States

Marketplace for premium marketing opportunities.

Revenue
$5M
Customers
60
Year founded
2017
Funding
$600K
Team size
7
Growth
-
2
GoForClose

Austin, Texas, United States

Intelligent lead-generating marketing autopilot helping real estate investors build profitable, cash-flowing businesses by providing them with the best investment opportunities.

Revenue
$5M
Customers
-
Year founded
2019
Funding
-
Team size
53
Growth
-
3
Cordless Media

Tempe, Arizona, United States

Technology and services company providing niche marketing services, one-off header bidding stacks, monetized tools and custom ad products

Revenue
$5M
Customers
-
Year founded
2014
Funding
-
Team size
8
Growth
-
4
Cold Emailers

Philadelphia, Pennsylvania, United States

We take the guesswork—and the wasted spend—out of marketing. Our team delivers real, qualified leads you can speak with directly, so you’re always connecting with the right prospects. By combining automation with human expertise, we handle the entire lead generation process on autopilot—getting you fresh opportunities with the same ease as checking your inbox. Because we own and build our own tech stack, we operate efficiently and pass the savings directly to you. Scalable. Reliable. Transparent.

Revenue
$5M
Customers
-
Year founded
-
Funding
-
Team size
2
Growth
-
5
OEM Interactive

NORWELL, Massachusetts, United States

Full-service marketing firm working with companies selling auto parts and accessories online to create marketing strategies that drive sales

Revenue
$5M
Customers
-
Year founded
2016
Funding
-
Team size
13
Growth
-
6
Pricing IO

San Diego, California, United States

Helps B2B SaaS companies accelerate growth

Revenue
$5M
Customers
-
Year founded
2019
Funding
-
Team size
10
Growth
-
7
Rocket®

New York, New York, United States

SaaS Marketing Company

Revenue
$5M
Customers
-
Year founded
2014
Funding
-
Team size
7
Growth
432.23%
8
Volly

Woburn, Massachusetts, United States

With Volly’s Marketing Automation Suite you can more easily capture, convert, and retain customers. Whether you struggle finding new leads, reducing the cost per lead, or have limited resources, Volly simplifies the mortgage marketing process from beginning to end.

Revenue
$5M
Customers
-
Year founded
2013
Funding
-
Team size
45
Growth
-
9
BriteVox

San Diego, California, United States

Marketing agency specializing in customer acquisition for a range of organizations that help create recurring revenue streams

Revenue
$4.7M
Customers
-
Year founded
2018
Funding
-
Team size
43
Growth
-
10
FunnL

Los Angeles, California, United States

Operator of b2b sales-qualified lead generation business intended to help all key executives and professionals to take strategic decisions for the sales pipeline development. The company provides fast and scalable, sales qualified leads through its unique personalized email marketing framework, enabling professionals to achieve sales and business development goals.

Revenue
$4.3M
Customers
-
Year founded
2013
Funding
-
Team size
283
Growth
42.68%

Inclusion Criteria

- Provides tools for creating and managing multi-channel marketing campaigns - Includes features for lead scoring and nurturing - Offers analytics capabilities to measure the effectiveness of campaigns - Supports content creation and distribution to attract potential customers - Targets marketing and sales professionals as primary users - Not just focused on basic email marketing; must also provide comprehensive customer engagement features