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Top 508 Digital Analytics Software SaaS Companies in May 2026

As of May 2026, there are 508 SaaS companies in Digital Analytics Software. They have combined revenues of $6.9B and employ 39.8K people. They have raised $5.1B and serve 19.9M customers combined.

Digital analytics software encompasses tools designed to collect, measure, analyze, and interpret data from online interactions. This category focuses on understanding user behavior, optimizing digital content, and enhancing overall marketing strategies. Typical features include data visualization, real-time analytics, user segmentation, and conversion tracking, enabling organizations to make data-driven decisions effectively. The primary use cases for digital analytics software span various sectors, including e-commerce, media, and telecommunications, among others. Businesses leverage these tools to gain insights into customer engagement, website performance, and campaign effectiveness. Common user personas include digital marketers, product managers, data analysts, and e-commerce managers, all of whom rely on data to inform their strategies and improve user experiences.

Companies
508
Revenue
$6.9B
Funding
$5.1B
Employees
39.8K

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Top Digital Analytics Software Companies

Showing 10 of 75 companies ranked by annual revenue.

1
Quantum Metric

Colorado Springs, Colorado, United States

digital experience analytics platform

Revenue
$100M
Customers
-
Year founded
2015
Funding
$251M
Team size
453
Growth
211.18%
2
Wpromote

El Segundo, California, United States

Independent digital agency specializing in driving profitable business outcomes at the convergence of creative, marketing and media

Revenue
$96.5M
Customers
-
Year founded
2001
Funding
-
Team size
657
Growth
-
3
Adcellerant

Denver, Colorado, United States

digital advertising and technology company

Revenue
$94.2M
Customers
250
Year founded
2013
Funding
-
Team size
190
Growth
40.61%
4
Reputation

San Ramon, Illinois, United States

Reputation.com delivers the category-leading Online Reputation Management platform for large, multi-location enterprises. We help companies monitor and improve online ratings and reputation, and optimize the customer experience. The Reputation.com platform provides a 360-degree view of online reputation and enables our clients to effectively manage online reviews, social media, business listings and customer surveys. The platform's advanced analytics and reporting capabilities provide valuable operational insights that help clients be more efficient, deliver better service and drive traffic, visits and revenue. Based in California's Silicon Valley with offices in Arizona, Europe and Asia, Reputation.com is funded by the same venture capital firms that backed Skype, Intuit and Symantec. We've assembled a team of top-tier engineers and data scientists, and an award-winning support organization to ensure client success.

Revenue
$93M
Customers
-
Year founded
2006
Funding
$325.3M
Team size
693
Growth
-3.13%
5
IGAWorks

Seoul, Seoul, South Korea

아이지에이웍스는 압도적인 데이터를 기반으로 디지털 전환과 데이터 드리븐 마케팅을 위한 풀스택(Full-stack) 플랫폼과 서비스를 제공하는 Data-tech 기업입니다. 기업의 1st party data를 위한 CDP(Customer Data Platform), 모바일, TV, 커머스 등 독보적인 3rd party data 제공하는 DMP(Data Management Platform), AI 기반의 데이터 드리븐 마케팅 운영을 위한 ATD(Advertiser’s trading desk) 등 클라우드 기반의 디지털 전환 및 데이터 마케팅에 관한 전방위적 비즈니스를 펼쳐나가고 있습니다.

Revenue
$92M
Customers
-
Year founded
2006
Funding
$38.5M
Team size
126
Growth
-
6
Supermetrics

Helsinki, Uusimaa, Finland

data management and analytics platform

Revenue
$89.5M
Customers
18K
Year founded
2013
Funding
$45.9M
Team size
391
Growth
21.56%
7
Adform

Copenhagen, Hovedstaden, Denmark

Adform is a global digital advertising technology company that offers a suite of software and services to help businesses plan, execute, and optimize their digital advertising campaigns. The company's platform includes features such as programmatic advertising, real-time bidding, data management, and creative optimization. Adform aims to provide a comprehensive solution for advertisers, agencies, and publishers to manage their advertising campaigns and reach their target audience effectively. Adform's platform also provides access to a vast network of publishers and ad exchanges, allowing advertisers to reach their target audience across a variety of channels, including display, video, mobile, and social media. The company offers advanced targeting and analytics capabilities, allowing businesses to tailor their campaigns to specific audiences and measure the impact of their advertising efforts. Adform is headquartered in Copenhagen, Denmark, and has offices across Europe, the Americas, and Asia-Pacific.

Revenue
$79M
Customers
-
Year founded
2002
Funding
$27.5M
Team size
838
Growth
60.58%
8
1000mercis Group

Paris, Ile-de-France, France

Interactive Data Marketing Agency

Revenue
$72.8M
Customers
500
Year founded
2000
Funding
-
Team size
362
Growth
-
9
Alida

Ontario, Canada

Alida is a software company that provides a customer experience management (CXM) platform. Their platform enables businesses to collect, analyze, and act on customer feedback and insights, helping them to improve customer satisfaction, loyalty, and retention. Alida's CXM platform includes features such as survey creation, data analytics, and customer segmentation, which allow businesses to gather actionable insights from their customers and use that data to improve their products, services, and overall customer experience.

Revenue
$69.4M
Customers
-
Year founded
2000
Funding
$82.4M
Team size
324
Growth
25.56%
10
Olly Olly

Charlotte, North Carolina, United States

Providing digital marketing solutions for small businesses, so they can be more effective and efficient

Revenue
$68.5M
Customers
-
Year founded
2018
Funding
-
Team size
298
Growth
-

Inclusion Criteria

- Must provide capabilities for tracking and analyzing user interactions across digital platforms - Must offer data visualization tools to simplify the interpretation of analytics - Must enable real-time reporting to allow timely decision-making - Should support user segmentation to gain insights into specific audience behaviors - Must integrate with other marketing tools for comprehensive data analysis - Not just focused on historical data; must also provide predictive analytics features - Must comply with data privacy regulations and standards