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Top 77 Gamification Software SaaS Companies in May 2026

As of May 2026, there are 77 SaaS companies in Gamification Software. They have combined revenues of $288.2M and employ 2.4K people. They have raised $27.2M and serve 1.5M customers combined.

Gamification software is designed to incorporate game-like elements into non-game contexts to enhance user engagement and motivation. This type of software often includes features such as points, badges, leaderboards, challenges, and rewards to encourage user participation and drive specific behaviors. Common use cases include employee training, customer loyalty programs, and educational tools that aim to improve learning outcomes through interactive experiences. Typically, gamification software is used by organizations looking to improve employee engagement, enhance training effectiveness, or increase consumer loyalty. Key buyer personas for these solutions often include Human Resources professionals, training and development teams, marketers, and customer experience leaders. By leveraging game mechanics, these tools create an interactive environment that fosters competition and collaboration while providing real-time feedback to users, making tasks more enjoyable and motivating.

Companies
77
Revenue
$288.2M
Funding
$27.2M
Employees
2.4K

Filters

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Top Gamification Software Companies

Showing 10 of 77 companies ranked by annual revenue.

1
Xsolla

Sherman Oaks, California, United States

Xsolla's video game business engine helps game developers and publishers operate more efficiently and sell more games. Serving only the video game industry, Xsolla caters to businesses from indie to enterprise, with solutions that solve the complexities of distribution, marketing, and monetization so developers, publishers, and platform partners. Our goal is to increase your audience, sales and revenue. Headquartered in Los Angeles, with offices worldwide, Xsolla operates as a merchant and seller of record for major gaming entities like Valve, Twitch, Ubisoft, Epic Games, and PUBG Corporation.

Revenue
$104.5M
Customers
-
Year founded
2005
Funding
-
Team size
950
Growth
-
2
Brame

Zurich, Zurich, Switzerland

BRAME is a software-as-a-service (SaaS) company in martech that offers the leading solution for Gamification Marketing. BRAME built the industry's leading drag-and-drop Gamification Builder that enables the creation and implementation of Gamification mechanics and campaigns in zero time and without any programming or design effort. BRAME's Gamification Builder works similarly to common website builders like Square Space or Wix. Instead of websites, you create Gamification mechanics such as scratch cards, quizzes, hit the target, and many more and personalize them with your desired game flows, rules, and corporate identity. Gamifying existing initiatives such as sweepstakes, content, promotions, and loyalty programs significantly improves results throughout the customer journey and helps you engage, convert, and retain more customers. In addition to BRAME's intuitive self-service solution for Gamification Marketing, including customer success enablement from senior Gamification Marketing experts, BRAME offers premium services such as Gamification consulting and managed services.

Revenue
$13.6M
Customers
-
Year founded
2019
Funding
-
Team size
124
Growth
-
3
Lobyco

Albertslund, Hovedstaden, Denmark

Lobyco delivers a versatile & valuable marketing toolkit to retailers, powering individually targeted and personalised communications & rewards to their customers, so they can build engaging experiences and keep them shopping at their stores. Not only does it include classic customer loyalty solutions, it is enriched by additional features such as gamification, continuity and even self-checkout, to make sure the customer remains at the centre of the relationship, despite changing customer attitudes. With grocery clients in North America, EMEA and a recent expansion in APAC, Lobyco is precisely tailored to working with grocers to grow their share of wallet and open up new revenue streams.

Revenue
$11.1M
Customers
-
Year founded
2020
Funding
-
Team size
101
Growth
-
4
Adictiz

Lille, France

Operator of an online gaming portal intended to develop and publish social games for the web and mobile phones. The company's online gaming portal focuses on few simple steps and customizes the game by integrating its graphic creations into the interface, thus enabling advertisers and agencies to use the marketing game as a recurring advertising tool and to measure the results in terms of recruitment, commitment and conversion. It also adds videos, texts, images to each step of its game, application and modifies graphics creations at any time.

Revenue
$9.5M
Customers
290
Year founded
2009
Funding
-
Team size
58
Growth
77.15%
5
Playable

Aarhus, Central Region, Denmark

Playable is the gamification platform for marketers. We transform engagement into action, data into insight, and brand moments into measurable impact, with interactive marketing experiences that captivate and convert. Our flexible Saas platform allows marketers to create, tailor and deploy marketing gamification campaigns at scale to deliver results at every touchpoint. Powering the playable marketing of 650+ brands globally, 15 games are played every second from our platform. Founded in 2017 in Denmark, our expert teams in Aarhus, Copenhagen, Helsinki, and London inspire marketing where play means business, every day.

Revenue
$9.5M
Customers
-
Year founded
2017
Funding
-
Team size
86
Growth
-
6
Loyal Guru

Barcelona, Catalonia, Spain

Loyal Guru is a next-generation Loyalty SAAS Platform that empowers retailers to create and scale highly personalized loyalty programs with unmatched flexibility. It supports gamified challenges, earn-and-burn mechanics, personalized discounts, and sophisticated rewards while allowing full control over budget allocation and ROI measurement. With a powerful API that evaluates loyalty mechanics in real-time across the entire purchase journey, it ensures seamless execution of earn benefits, discounts, and loyalty payments. Trusted by global retailers like Decathlon, Mango, Auchan, Desigual, and Cencosud, Loyal Guru drives higher customer retention, sales, and engagement.

Revenue
$7M
Customers
-
Year founded
2016
Funding
-
Team size
64
Growth
-
7
Gameball

San Francisco, California, United States

Operator of a SaaS platform intended to provide instant gamification, rewards and engagement analytics. The company's tool helps to boost digital users' engagement, along with gamer-like user profiling, interactive notifications and rewards management, allowing businesses to create an engaging experience that motivates users.

Revenue
$7M
Customers
1K
Year founded
2018
Funding
-
Team size
62
Growth
39.08%
8
Captello

Dallas, Texas, United States

Multifunctional event platform providing universal lead capture, user-customizable gamification, marketing automation, CRM, lead management, sales enablement, leader boards and more

Revenue
$6.6M
Customers
-
Year founded
2013
Funding
-
Team size
36
Growth
-
9
LoyaltyMatch

Kitchener, Ontario, Canada

LoyaltyMatch Inc. is a privately held loyalty and engagement-computing company that provides a cloud-based loyalty management, AI and gamification platform. It offers the fastest path to the development and delivery of loyalty and engagement initiatives revolutionizing the way businesses manage customer value. LoyaltyMatch venues and events partners include I.M.P., ArtsWave, McMenamins, Greater Philadelphia Cultural Alliance, Kitchener Blues Festival and Frontstretch Fest, as well as French luxury cosmetics company Clarins and partners Etix and Digital Currency Solutions. Amplify, a website and magazine "dedicated to the event and live entertainment business", identified LoyaltyMatch as one of "Three Technology Trends that Could Change Ticketing in 2015." LoyaltyMatch Inc. is based in Kitchener-Waterloo, Ontario, Canada. Follow us on Twitter @LoyaltyMatch.

Revenue
$5.5M
Customers
-
Year founded
2010
Funding
-
Team size
3
Growth
1757.16%
10
Wiraya

Stockholm, Sweden

With Wiraya's mobile activation software, companies can inspire their customer interactions through fun, personalised and interactive communication.

Revenue
$5.4M
Customers
-
Year founded
2009
Funding
$1.4M
Team size
35
Growth
46.2%

Inclusion Criteria

- Must incorporate game-like elements such as points, badges, and leaderboards - Should provide tools for tracking user engagement and performance metrics - Able to create challenges and competitions to motivate users - Designed for use in non-gaming contexts, such as training, marketing, or education - Not just a task management tool; must also include gamification features to enhance user experience

Gamification Software SaaS Companies | GetLatka