Top 77 Gamification Software SaaS Companies in August 2026

Albertslund, Hovedstaden, Denmark

Lobyco delivers a versatile & valuable marketing toolkit to retailers, powering individually targeted and personalised communications & rewards to their customers, so they can build engaging experiences and keep them shopping at their stores. Not only does it include classic customer loyalty solutions, it is enriched by additional features such as gamification, continuity and even self-checkout, to make sure the customer remains at the centre of the relationship, despite changing customer attitudes. With grocery clients in North America, EMEA and a recent expansion in APAC, Lobyco is precisely tailored to working with grocers to grow their share of wallet and open up new revenue streams.

Lille, France

Operator of an online gaming portal intended to develop and publish social games for the web and mobile phones. The company's online gaming portal focuses on few simple steps and customizes the game by integrating its graphic creations into the interface, thus enabling advertisers and agencies to use the marketing game as a recurring advertising tool and to measure the results in terms of recruitment, commitment and conversion. It also adds videos, texts, images to each step of its game, application and modifies graphics creations at any time.

Aarhus, Central Region, Denmark

Playable is the gamification platform for marketers. We transform engagement into action, data into insight, and brand moments into measurable impact, with interactive marketing experiences that captivate and convert. Our flexible Saas platform allows marketers to create, tailor and deploy marketing gamification campaigns at scale to deliver results at every touchpoint. Powering the playable marketing of 650+ brands globally, 15 games are played every second from our platform. Founded in 2017 in Denmark, our expert teams in Aarhus, Copenhagen, Helsinki, and London inspire marketing where play means business, every day.

Barcelona, Catalonia, Spain

Loyal Guru is a next-generation Loyalty SAAS Platform that empowers retailers to create and scale highly personalized loyalty programs with unmatched flexibility. It supports gamified challenges, earn-and-burn mechanics, personalized discounts, and sophisticated rewards while allowing full control over budget allocation and ROI measurement. With a powerful API that evaluates loyalty mechanics in real-time across the entire purchase journey, it ensures seamless execution of earn benefits, discounts, and loyalty payments. Trusted by global retailers like Decathlon, Mango, Auchan, Desigual, and Cencosud, Loyal Guru drives higher customer retention, sales, and engagement.

San Francisco, California, United States

Operator of a SaaS platform intended to provide instant gamification, rewards and engagement analytics. The company's tool helps to boost digital users' engagement, along with gamer-like user profiling, interactive notifications and rewards management, allowing businesses to create an engaging experience that motivates users.

Dallas, Texas, United States

Multifunctional event platform providing universal lead capture, user-customizable gamification, marketing automation, CRM, lead management, sales enablement, leader boards and more

Kitchener, Ontario, Canada

LoyaltyMatch Inc. is a privately held loyalty and engagement-computing company that provides a cloud-based loyalty management, AI and gamification platform. It offers the fastest path to the development and delivery of loyalty and engagement initiatives revolutionizing the way businesses manage customer value. LoyaltyMatch venues and events partners include I.M.P., ArtsWave, McMenamins, Greater Philadelphia Cultural Alliance, Kitchener Blues Festival and Frontstretch Fest, as well as French luxury cosmetics company Clarins and partners Etix and Digital Currency Solutions. Amplify, a website and magazine "dedicated to the event and live entertainment business", identified LoyaltyMatch as one of "Three Technology Trends that Could Change Ticketing in 2015." LoyaltyMatch Inc. is based in Kitchener-Waterloo, Ontario, Canada. Follow us on Twitter @LoyaltyMatch.

Stockholm, Sweden

With Wiraya's mobile activation software, companies can inspire their customer interactions through fun, personalised and interactive communication.