Top 28 Lead Scoring Software SaaS Companies in May 2026

New York, New York, United States

Qualify, route, and convert more inbound leads

Dubai, United Arab Emirates

A lead management SaaS solution that let you follow up faster with all your leads before sending only highly qualified leads to your CRM

Sheffield, England, United Kingdom

Not all leads are created equal. Here’s another way to look at it. A lead isn’t a piece of data, it’s a person, and on average a third of leads are people with absolutely no interest in your product. With traditional lead generation services, you don’t know that until you’ve wasted time and money trying to sell them something they’re never going to buy. We approach this at a human level, not a data level. With Databowl, you get all the tools and support to ensure that only the very best leads - the ones that are ready to buy something - arrive at your door. You will begin building connections and relationships with real people. This means our validation software rejects hundreds of millions of unsuitable leads for our users. We reckon we’ve saved our clients a cool £75 million. That’s a lot of money, but we put transparency and trust first. But it’s not all bad news. We’ve also processed over a billion high quality leads globally for consumer facing brands. When you choose Databowl, you’ll see things change pretty quickly. Invalid leads? You’ll stop seeing those instantly. Unqualified or unsuitable leads will be a thing of the past. You’ll only see leads that want to buy something. Delays in following up. That’s going to stop too. Everything happens in real time. We’ll take you from where you are now, to an accurate data orchestration process that will give you the peace of mind that you’re getting leads that are more likely to buy something, and nothing is getting lost in the process. You may still lie awake at night, but it won’t be because of sales. We help consumer facing brands generate high quality leads, so they can make more sales. Book a quick demo of our software by visiting our site and we’ll show you exactly how to make lead generation your competitive edge. We’ve done it for Scottish Power, Tesla, HelloFresh and Qatar Airways and we’re ready to do it for you.

Menlo Park, California, United States

Engajer is a cloud-based sales and communication platform that engages viewers deeply via interactive non-linear online videos, provides deep lead scoring capabilities and qualifying analytics based on customers’ usage patterns. Whereas most videos in use today are lengthy and ineffectively designed to be “one size fits all,” Engajer’s platform limits video length to only 30 seconds much like a “tweet” constrains the number of characters. This enables the viewer to “choose their own adventure” by sequentially selecting a series of multiple short videos to watch that accommodate the viewer’s interests. Meanwhile, in the background, Engajer is tracking the viewer’s selections and activity and building out a comprehensive profile not just of the viewer’s overall level of interest, but also of the specific subjects the viewer is most interested in. This information is sent to sales reps so that sales reps customize their follow- up with highly tailored information based on the customer’s specific interests. Engajer is being used in Sales, Marketing, and Training, but the company’s first focus is on improving Sales efficiency. They have achieved success serving large customers like SugarCRM and Fujitsu as well as numerous small and mid-sized businesses. Beyond the customers in the U.S., Engajer’s global customer base includes companies in Argentina, Latvia, and Australia.

United States

Who is really interested in your funds? Find out with ProFundCom. A leader in the Financial sector, ProFundCom provides market leading communication analytics with lead scoring and marketing automation capabilities. ProFundCom is a Marketing and Sales intelligence platform, developed specifically for the Finance sector, providing a singular platform to gather insight into your funds, prospects and opportunities. If you’re an Asset Manager, a Wealth Manager or a Hedge Fund Manager ProFundCom will detail to you how your marketing and sales communications are being received by your audience, allowing you to create effective campaigns every time. ProFundCom will automatically generate detailed reports that can be filtered by any metric you could need – from salesperson specific stats, through to emails read, website traffic and media engaged with. ProFundCom provides all of the information that you could need to remove the guesswork and uncertainty around contacting new prospects and clients, and assist in building relationships. Built on a reliable and available technology platform, ensuring client data remains secure at all times, ProFundCom’s platform has a limitless capacity to store all of the real-time data you could wish and has no need for downtime. At ProFundCom we: 1. Ensure your mail gets through, is not seen as spam and alerts you to soft (people on leave etc) and hard (details wrong etc) bounce backs. 2. Provide data on who’s opening, scanning, reading, forwarding, and printing off data. 3. Collate that data into reports, so you can act fast and connect to your customer at the moment they are showing signs of interest. If you’d like to learn more about how ProFundCom can work for you, please contact us for a demonstration.

Milwaukee, Wisconsin, United States

Murlist works on autopilot to generate, score, verify and convert leads. Murlist allows you to send hyper-personalized video cold email at scale.

Santa Barbara, California, United States

Kalas Consulting helps high-growth B2B SaaS companies build, scale, and optimize their marketing and revenue operations infrastructure. Our team specializes in long-term, embedded partnerships focused on HubSpot, Salesforce, Marketo, UTM governance, lead scoring, attribution modeling, and RevOps alignment. We support pre-IPO startups, private equity portfolio companies, and $5M–$100M ARR software businesses.

Alton, Hampshire, United Kingdom

Transform Your CRM into a Revenue Engine Odyssiant turns raw CRM data into AI-driven insights, helping marketing and sales teams predict, engage, and convert with precision. By identifying Marketing Qualified Opportunities (MQOs) Odyssiant ensures sales teams focus only on high-intent buyers, accelerating conversions and driving revenue growth. With deep buyer journey intelligence, Odyssiant eliminates guesswork, revealing exactly who is ready to buy, when to engage, and what content moves them forward. This seamless alignment between marketing and sales maximises efficiency, reduces wasted effort, and transforms engagement into closed deals. Key Benefits ✅ Predict Buyer Intent – AI-powered journey scoring pinpoints sales-ready leads, ensuring only high-quality, conversion-ready prospects reach sales teams. ✅ Hyper-Personalised Engagement – Align content precisely with each buyer’s journey stage, increasing relevance and driving higher engagement. ✅ Faster Conversions, Higher Revenue – Prioritise leads with the highest likelihood to convert, streamlining sales efforts and boosting pipeline performance. ✅ Content that Converts – Leverage advanced content intelligence to deliver assets that move buyers through the funnel efficiently. ✅ Seamless Sales & Marketing Alignment – Break down silos with actionable insights that ensure marketing delivers leads sales can close. Stop guessing. Start predicting. Odyssiant makes your CRM smarter, your marketing sharper, and your sales unstoppable.

United States

Decisions on Demand lets Marketing and Sales Operations add powerful automation to Salesforce for lead assignments, routing and distribution, account rating and scoring and much more

Melbourne, Victoria, Australia

GymLeads is a lead management tool for gyms and fitness clubs to track, manage and close more leads. Without an effective sales process, it's too easy for fitness clubs to lose money. Leads aren't contacted in time, progress isn't tracked and follow ups aren't made. GymLeads helps you: * Set goals * Track progress at a club and individual level * Easily manage leads through a sales funnel * Prompt salespeople to schedule and perform follow up calls * Automates appointment reminders and confirmation with a personal touch * Detailed reporting on text message campaigns, sales performance and more Along with our dedicated support and knowledge base, we're here to help you save time and make more money!