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Top 10 Online Form Builder Software Companies (November 2026)

As of November 2026, Latka tracks 27 online form builder software companies. They have combined revenues of $320.8M and employ 2K people. They have raised $631.1M and serve 1.8M customers combined.

Every company below sells online form builder software to other businesses and is ranked by its most recent annual revenue. Revenue, funding, headcount and customer figures come from CEO interviews on the Latka podcast, public company filings, and Latka estimates where a company has not disclosed a number.

What Online Form Builder Software Companies do

Online Form Builder Software encompasses a category of tools designed to facilitate the creation, customization, and management of digital forms. These applications are leveraged by organizations to streamline their data collection processes, allowing users to craft everything from simple surveys to complex registration forms without the need for extensive technical skills. By employing drag-and-drop interfaces, users can quickly deploy forms tailored to their specific needs, enhancing efficiency and user engagement. The primary use cases for online form builders include customer onboarding, event registration, feedback collection, and data gathering for surveys and assessments. Features typical of these tools often include customizable templates, analytics reporting, integration with other applications, and secure data storage. Common buyer personas for this software category include HR professionals, marketing teams, sales operations, and administrative personnel, all of whom benefit from the ability to automate data entry and ensure compliance with data handling regulations.

Companies
27
Revenue
$320.8M
Funding
$631.1M
Employees
2K

Filters

Sorting: Highest -> Lowest

Filters

Top Online Form Builder Software Companies by revenue

Showing 10 of 27 companies ranked by annual revenue.

1Jotform logo
Jotform

San Francisco, California, United States

Jotform is a bootstrapped online form builder founded in 2006 that has grown to more than 10 million registered users without taking a single dollar of outside investment. The company operates on a freemium model, offering a free tier alongside paid plans ranging from $39 per month for individual users up to $7,200 per year for enterprise accounts requiring a minimum of five users. Steve Hartert, vice president of enterprise operations, joined Jotform in March 2016 when the company had approximately 3 million users and has overseen its growth to a team approaching 400 employees. Jotform's go-to-market strategy is anchored almost entirely in organic SEO, supported by an in-house team of roughly two dozen specialists who optimize content across geographies and use-case verticals. The company competes directly with Formstack, Typeform, Cognito Forms, Wufoo, Google Forms, and Microsoft Forms. Jotform's leadership has publicly stated a preference for continued bootstrapped growth over raising outside capital or pursuing a public offering, citing the operational flexibility that comes from having no board of directors or competing investor interests.

Revenue
$144.9M
Customers
500K
Year founded
2006
Team size
500
2Typeform logo
Typeform

Barcelona, Catalonia, Spain

Typeform is a Barcelona-founded software company that builds conversational data-collection products, most notably its flagship online form builder. The company was founded in 2011 by two co-founders, David Okuniev and a second co-founder who later departed, and has grown from its first $1 million in annual recurring revenue in 2014 to more than $80 million ARR by 2022. Joaquim Lecha serves as CEO. In early 2022, Typeform closed a $135 million Series C round led by Belgian investment firm Sofina at a $935 million post-money valuation, bringing the company to roughly 500 employees and a customer base approaching 125,000 paying accounts. The round was oversubscribed, and secondary sales represented much less than 50 percent of the total proceeds. Beyond its core form product, Typeform operates an internal research-and-development function led by co-founder David Okuniev. That team incubated VideoAsk, a video-based asynchronous data-collection tool that reached $3 million in ARR before Okuniev handed it to the broader product organization in late 2021. Okuniev has since turned his attention to Relayed, an async audio and meeting-intelligence product in beta as of March 2022, built by a two-person team inside Typeform.

Revenue
$80M
Customers
125K
Year founded
2012
Funding
$186.9M
Team size
728
3Formstack logo
Formstack

Indiana, United States

online form builder

Revenue
$35.6M
Customers
32K
Year founded
2006
Funding
$425M
Team size
238
4Versal logo
Versal

San Francisco, California, United States

Versal is an online eLearning platform for the modern workforce. It's all all-in-one collaborative solution for creating engaging and interactive courses, and delivering them to learners everywhere. Visit us at Versal.com. We're currently hiring in the following areas: engineering (backend and frontend), online marketing and more. Please review our opportunities and connect with us to learn more.

Revenue
$14.5M
Year founded
2012
Team size
132
5Qorus Software logo
Qorus Software

Bellevue, Washington, United States

proposal management and content automation solutions

Revenue
$10.4M
Year founded
2012
Team size
60
6Plezi logo
Plezi

Paris, France

Plezi is a Marketing Automation Saas for B2B companies looking to develop their Inbound Marketing strategy. Plezi is the all-in-one solution that will revolutionise the way you market and transform your content into leads! Our Super Power: We are the first truly automated Marketing Automation solution. Thanks to our algorithms, Plezi personalises and automatically builds workflows from you content and lead data. What changes for you? No need to spend time creating your Marketing Automation workflows, Plezi does it for you. What are the features Plezi offers? - Contact management, qualification, scoring and segmentation according to the buyer's journey. - Creation of smart forms which evolve due to the lead's interactions. - Creation of drag and drop landing pages to boost conversion rates. - Email creation, newsletter management and lead nurturing workflow. - Content management and segmentation: white papers, webinars, blog articles, etc. - Publication of the company and employee's

Revenue
$6.5M
Customers
200
Year founded
2015
Team size
38
7Cognito, LLC logo
Cognito, LLC

Columbia, South Carolina, United States

Provider of an online form builder intended to help organizations to quickly and easily connect with their customers. The company's services permit users to to easily create, publish and manage their forms empowering them to directly solve their own problems with powerful forms that collect real data, handle complex calculations, integrate with their existing software and seamlessly blend into their existing websites or applications, enabling businesses to enhance their workflow and boost their efficiency all at an affordable cost.

Revenue
$5.1M
Year founded
2013
Team size
51
8Tally Forms logo
Tally Forms

Ghent, Belgium

Free online form builder with customizable templates and payment options.

Revenue
$4M
Customers
150K
Year founded
2020
Team size
34
Growth
110.53%
9Anvil logo
Anvil

San Francisco, California, United States

With Anvil, product teams are empowered to quickly build software for documents. Use our SDK to generate PDFs, collect data, and request e-signatures in your product. We help teams: 1. Build the document process you want – embed & customize document workflows to your needs 2. Launch in days, not months – get to market faster by starting with our SDK. 3. Your brand, front & center - style your document experience to be on-brand

Revenue
$3.2M
Year founded
2018
Funding
$10M
Team size
26
10WPForms logo
WPForms

Orlando, Florida, United States

WPForms is the most beginner-friendly WordPress form builder plugin. Our drag and drop form builder lets you create beautiful forms for your website in minutes. Our goal is simple: to provide a WordPress forms plugin that's both easy to use AND powerful. We want to take the pain out of creating online forms and make it easy for everyone - we call it "stupid simple". Over 6 million websites use WPForms to create contact forms, payment forms, survey forms, conversational forms, newsletter forms, registration forms, and more.

Revenue
$2.8M
Year founded
2016
Team size
25

Frequently asked questions about Online Form Builder Software Companies

How many online form builder software companies are there?

Latka tracks 27 online form builder software companies with reported revenue. Together they generate $320.8M in annual revenue and employ 2K people.

Which online form builder software company is the largest?

Jotform is the largest, with $144.9M in annual revenue, founded in 2006.

How much revenue does a typical online form builder software company make?

The average online form builder software company in this list makes $11.9M a year, across 27 companies with reported revenue. They serve 1.8M customers combined.

Who are the leading Online Form Builder software vendors?

Ranked by annual revenue, the leaders are Jotform, Typeform, Formstack, Versal and Qorus Software.

How much funding have online form builder software companies raised?

The 27 online form builder software companies tracked here have raised $631.1M in disclosed funding between them.

Related Content Management Systems categories

Inclusion Criteria

- The software must allow users to create and customize forms without coding knowledge. - It should support various form types, such as surveys, registrations, and evaluations. - The tool must offer analytics or reporting features to track form responses and engagement. - Integration capabilities with other software applications, like CRM or email marketing tools, are essential. - The product must ensure data security and compliance with relevant regulations (e.g., GDPR). - Not just a data collection tool; must also provide features for managing and analyzing collected data.