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iTrinity started in 2014 as a single bootstrapped company called Mangools. The firm hit $1m of revenue by 2016 and made its first acquisition in 2017. They generally acquire product led growth companies selling SMB customers SEO, marketing products for $10-$50 per month. In 2024 the firm profited $14m on topline revenues of $25m.
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In 2024, iTrinity’s revenue reached $25M up from $18M in 2023 growing 46% yoy. The company previously reported $18M in 2023, $7.5M in 2021, $1M in 2016. iTrinity profited $14m (56%) in 2024 and is using the extra cash on new acquisitions in 2025. They are buying in these spaces: Email marketing, marketing tools, SEO tools, PLG sales motion. They are avoiding sales heavy, enterprise sales motion tools. They typically acquire at 2-8x ARR multiples and always pay 100% cash up front (80% at close and 20% in escrow for 3-6 months).
iTrinity is a bootstrapped Search Advertising Software startup. Founded in 2014, iTrinity has grown to $25M in revenue without raising any venture capital or outside funding.
As a self-funded Search Advertising Software SaaS company, iTrinity has built its business with no outside investment.
| Year | Round | Amount | Valuation | % Sold | Source |
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We don't have iTrinity's Founder / CEO on record yet.
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iTrinity serves 35K customers.
iTrinity employs approximately 90 people as of 2026. It serves 35K customers that rely on its solutions.
iTrinity generates $25M in revenue.
iTrinity is bootstrapped and has not raised outside funding.
iTrinity has 90 employees.
iTrinity is headquartered in Czech Republic.
iTrinity operates across multiple industries. Browse revenue, funding, and growth data for iTrinity in each sector below.
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
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2024 Revenue
$25M
Customers
35K
Funding
$0
YOY
38.9%
Avg ACV
$714
Team
90
Founded
2014
| Year | Milestone | Source |
|---|---|---|
| 2024 | iTrinity Hit $25m revenue in December 2024 | |
| 2023 | iTrinity Hit $18m revenue in December 2023 | |
| 2021 | iTrinity Hit $7.5m revenue in December 2021 | |
| 2016 | iTrinity Hit $1m revenue in December 2016 | |
| 2014 | Launched with $0 revenue |
| Year | Milestone | Source |
|---|---|---|
| 2024 | Reached 90 employees (December 2024) |
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