Metrilo revenue hit $810K in 2023
Metrilo generates revenue from 450 customers
How did Latka collect this data?
Latka collected this data by interviewing Metrilo CEO Murry Ivanoff on Jan 29, 2018
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Metrilo
1501-Mariposa Street, San Francisco, California, 94107, United States
How Metrilo hit $810K revenue and 450 customers in 2018.
Make the most out of your ecommerce data with Metrilo. Behavior-driven customer analytics, personalized email marketing and powerful CRM - all connected in one
2014
Founded
$810K
2018 Revenue
YOY
$1.1M
Funding
Metrilo Revenue
In 2018, Metrilo revenue run rate hit $810K in revenue.
-
2018
Metrilo hit $810K in revenue in 2018
-
2014
Metrilo launched in 2014 with $0 revenue
Metrilo Funding History
-
2020 Seed Round
Metrilo raised a Seed Round of $50K in October, 2020
-
2017 Seed Round
Metrilo raised a Seed Round of $600K in May, 2017
-
2015 Seed Round
Metrilo raised a Seed Round of $385.7K in December, 2015
-
2015 Seed Round
Metrilo raised a Seed Round of $29.7K in April, 2015
-
2014 Seed Round
Metrilo raised a Seed Round of $59.3K in June, 2014
| FUNDING DATE | ROUND | AMOUNT | VALUATION |
|---|---|---|---|
| October, 01 2020 | Seed Round | $50K | - |
| May, 01 2017 | Seed Round | $600K | - |
| December, 01 2015 | Seed Round | $385.7K | - |
| April, 01 2015 | Seed Round | $29.7K | - |
| June, 01 2014 | Seed Round | $59.3K | - |
Team
Metrilo has 15 total employees. They have 450 customers
| DISTRIBUTION | QTY |
|---|---|
| Total team size | 15 |
Founder / CEO
Murry Ivanoff
We've founded Metrilo in 2014 to help eCommerce brands grow and keep being profitable businesses. Today, Metrilo is empowering the growth of more than 1000+ eCommerce brands worldwide and we're proud that plenty of our customers went through impressive M&As. You can read my thoughts on tomorrow's eCommerce brands at https://medium.com/@murryivanoff
Q&A
What's your age?
29
Favorite online tool?
10:50 Numberz
Favorite book?
Predictable revenue
Favorite CEO?
None
Advice for 20 year old self
Life actually is awesome
Customers
Metrilo has 450 customers.
Lifetime Months
25
x
Monthly ARPU
$150
=
Lifetime Dollar
$3.8K
Acquisition Cost
$700
Average Annual Price
$1.8K
Churn
Metrilo has an annual churn rate of 48%.
Gross Annual Dollar Churn
-48%
Annual Dollar Expansion
0%
Net Revenue Retention
52%
Metrilo Executives
| Name | Position | Working Email | Personal Email |
|---|---|---|---|
| Murry Ivanoff | CEO | murry@metrilo.com | - |
Metrilo Employees
| Name | Position | Working Email | Personal Email |
|---|---|---|---|
| Murry Ivanoff | CEO | murry@metrilo.com | - |
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Frequently Asked Questions about Metrilo
When was Metrilo founded?
Metrilo was founded in 2014.
How much revenue does Metrilo generate?
Metrilo generates $810K in revenue.
Who is the CEO of Metrilo?
The CEO of Metrilo is Murry Ivanoff.
How much funding does Metrilo have?
Metrilo raised $1.1M.
How many employees does Metrilo have?
Metrilo has 15 employees.
Where is Metrilo headquarters?
Metrilo is headquartered at 1501-Mariposa Street, San Francisco, California, 94107, United States
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