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Valuation

$5.9M

2024 Revenue

$8M

Funding

$16.3M

Team

28

Founded

2008

How OptiMine Software CEO Robert Cooley grew to $8M revenue with a 28 person team in 2024.

OptiMine Software was founded by experienced software executives, including Rob Cooley and Doug Bryan, experts in marketing applications based on data mining. Together they have more than 25 years of experience in e-commerce analytics. OptiMine provides intelligent software for advertising optimization. There flagship product, OptiMine Paid Search Bid Management, forecasts the performance of each paid search ad placement each day and automatically sets optimal bids. It is used by leading organizations such as Overstock.com and Wells Fargo, and may be implemented in-house, hosted, or as software-as-a-service (SaaS).

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OptiMine Software Revenue

In 2024, OptiMine Software's revenue reached $8M. The company previously reported $2M in 2020. Since its launch in 2008, OptiMine Software has shown consistent revenue growth.

OptiMine Software Revenue GrowthReported revenue / ARR over time$0$2M$4M$6M$8M$10M200820102012201420162018202020222024$0$2M$8MSource: GetLatka.com
YearMilestoneQuote
2024OptiMine Software Hit $8m revenue in June 2024
2020OptiMine Software Hit $2m revenue in August 2020
2008Launched with $0 revenue

OptiMine Software Valuation, Funding Rounds

OptiMine Software's most recent disclosed valuation is $5.9M.

OptiMine Software has raised $16.3M in total funding across 4 rounds, most recently a $2.9M Series C round in 2015.

OptiMine Software Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$0$0.2$4M$0.4$8M$0.6$12M$0.8$16M$1$20M20082009201020112012201320142015Source: GetLatka.com
YearRoundAmountValuation% SoldQuote
2015Series C$2.9M--
2014Series B$5.1M--
2011Series B$7.2M--
2011Series A$1.1M--

Founder / CEO

Robert Cooley

Robert Cooley is listed as Founder / CEO at OptiMine Software.

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Customers

We do not have customer count information for OptiMine Software yet.

OptiMine Software Employees & Team Size

OptiMine Software employs approximately 28 people as of 2026, up from 22 in 2020, including 3 sales reps that carry a quota.

OptiMine Software Team GrowthReported headcount over time06121824302008201020122014201620182020202220240022222828Source: GetLatka.com
YearMilestone
2024Reached 28 employees (October 2024)
2020Reached 22 employees (December 2020)
2020Reached 21 employees (June 2020)

Frequently Asked Questions about OptiMine Software

What is OptiMine Software's revenue?

OptiMine Software generates $8M in revenue.

Who founded OptiMine Software?

OptiMine Software was founded by Robert Cooley.

Who is the CEO of OptiMine Software?

The CEO of OptiMine Software is Robert Cooley.

How much funding does OptiMine Software have?

OptiMine Software raised $16.3M.

How many employees does OptiMine Software have?

OptiMine Software has 28 employees.

Where is OptiMine Software headquarters?

OptiMine Software is headquartered in Minneapolis, Minnesota, United States.

Compare OptiMine Software to the industry

Data and Sources

All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.

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OptiMine Software Revenue 2024: $8M ARR, $5.9M Valuation