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Purple is an Analytics Platforms company based in Manchester, founded in 2012.

purple.aiLinkedInUpdated Dec 19, 2024
Annual revenue
$23.9M
Oct 2024EST
Total raised
$16.2M
4 rounds
Employees
182
Dec 2024

Purple revenue

Purple has not published its revenue. GetLatka estimates it at about $23.9M a year (October 2024).

$0
$10M
$20M
$0
–
$10.8M
–
$16.9M
$23.9M
20122013–202021202220232024
ReportedEstimateFounded 2012 at $0; every reading has its own bar
All 3 revenue readings, with sources
As ofRevenueSource
Apr 2021$10.8M–
Dec 2023$16.9MESTGetLatka estimate
Oct 2024$23.9MESTGetLatka estimate

– source not recorded

Purple funding rounds & investors

Purple has raised $16.2M across four rounds since 2015. The latest was a $3.1M funding round in September 2016.

DateRoundRaised
Sep 2016Funding round$3.1M
Sep 2016Funding round$3.9M
Aug 2016Funding round$4.2M
Jan 2015Funding round$5M
Total raised$16.2M

Purple CEO, founders & employees

Gavin Wheeldon founded Purple in 2012 and runs it as CEO. Purple had 182 employees (December 2024, LinkedIn), up from 171 a year earlier.

0
50
100
150
163
161
171
182
2021202220232024
ReportedOne figure per year; a reported figure wins over an estimate
All 10 headcount readings, with sources
As ofEmployeesSource
Dec 2024182LinkedIn
Oct 2024171LinkedIn
Dec 2023171LinkedIn
Sep 20231,175–
20231,119–
Dec 2022161LinkedIn
20221,068–
Dec 2021163LinkedIn
Aug 20211,022–
Apr 2021128–

Purple FAQ

What is Purple's revenue?

GetLatka estimates Purple's revenue at about $23.9M a year (October 2024). The company hasn't published its own figure.

How much funding has Purple raised?

Purple has raised $16.2M across four funding rounds. The latest was a $3.1M funding round in September 2016.

How many employees does Purple have?

Purple had 182 employees in December 2024, according to LinkedIn.

Who is the CEO of Purple?

Gavin Wheeldon is the CEO of Purple and founded the company in 2012.

Who founded Purple?

Gavin Wheeldon founded Purple in 2012.

How this page is sourced

5 from public sources · 2 estimates. Founder figures link to the second they were said; public figures name their source; estimates are marked EST and say whose they are. Not financial advice.

Updated Dec 19, 2024Data disclaimerReport a correctionClaim this profileRun Purple? Join the podcast