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How Route CEO Jan Rafn grew to $223.6K revenue with a 2 person team in 2024.

Route is a multi-channel marketing automation solution for marketers. Track user behavior, nurture your leads with drip campaigns, and convert more leads into customers

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Route Revenue

In 2024, Route's revenue reached $223.6K. The company previously reported $92.4K in 2023. Since its launch in 2014, Route has shown consistent revenue growth.

Route Revenue GrowthReported revenue / ARR over time$0$50K$100K$150K$200K$250K201420162018202020222024$0$38.5K$223.6KSource: GetLatka.com
YearMilestoneQuote
2024Route Hit $223.6k revenue in October 2024
2023Route Hit $92.4k revenue in December 2023
2021Route Hit $38.5k revenue in April 2021
2014Launched with $0 revenue

Route Valuation, Funding Rounds

Route's most recent disclosed valuation is $670.9K.

Route Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$0$0.2$0.2$0.4$0.4$0.6$0.6$0.8$0.8$1$12014Source: GetLatka.com
YearRoundAmountValuation% SoldQuote

Founder / CEO

Jan Rafn

CEO

Jan Rafn is listed as CEO at Route.

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Customers

We do not have customer count information for Route yet.

Route Employees & Team Size

Route employs approximately 2 people as of 2026.

Route Team GrowthReported headcount over time0112232014201620182020202220240022Source: GetLatka.com
YearMilestone
2024Reached 2 employees (October 2024)
2023Reached 2 employees (December 2023)
2022Reached 1 employees (December 2022)
2021Reached 1 employees (December 2021)
2021Reached 1 employees (April 2021)

Frequently Asked Questions about Route

What is Route's revenue?

Route generates an estimated $223.6K in annual revenue.

Who founded Route?

Route was founded by Jan Rafn.

Who is the CEO of Route?

The CEO of Route is Jan Rafn.

How much funding does Route have?

Route raised $0.

How many employees does Route have?

Route has 2 employees.

Where is Route headquarters?

Route is headquartered in United States.

Compare Route to the industry

Route operates across multiple industries. Browse revenue, funding, and growth data for Route in each sector below.

Data and Sources

All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.

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