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Stamford, Connecticut, United States
Provider of a real-time predictive audience intelligence software designed to bring down the barriers between companies and consumers. The company's predictive audience intelligence software is a large census-level proprietary data-set of cookie-less digital media consumption, enabling brand marketers and media companies to fully monetize audience and consumer demand.
Last updated
In 2021, Tru Optik's revenue reached $2.7M. Since its launch in 2013, Tru Optik has shown consistent revenue growth.
Tru Optik reached a $8M valuation in 2025, set during its M&A Offer round.
| Year | Round | Amount | Valuation | % Sold | Source |
|---|---|---|---|---|---|
| 2025 | M&A Offer | - | $8M | - |
CEO
ru Optik identity resolution powers the streaming media ecosystem. Tru Optik’s patented Household Graph™ of more than 80 million homes enables the world’s leading brands, agencies, media companies, and platforms to engage consumers across OTT, streaming audio, and gaming with unmatched scale, accuracy and privacy compliance.
| Question | Answer |
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| What's your age? | - |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
We do not have customer count information for Tru Optik yet.
Tru Optik employs approximately 33 people as of 2026.
Tru Optik generates $2.7M in revenue.
Tru Optik was founded by Andre Swanston.
The CEO of Tru Optik is Andre Swanston.
Tru Optik raised $0.
Tru Optik has 33 employees.
Tru Optik is headquartered in Stamford, Connecticut, United States.
Tru Optik operates across multiple industries. Browse revenue, funding, and growth data for Tru Optik in each sector below.
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
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Valuation
$8M
2021 Revenue
$2.7M
Funding
$0
Team
33
Founded
2013
| Year | Milestone | Source |
|---|---|---|
| 2021 | Tru Optik Hit $2.7m revenue in April 2021 | |
| 2013 | Launched with $0 revenue |
| Year | Milestone | Source |
|---|---|---|
| 2021 | Reached 33 employees (April 2021) |
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