2024 Revenue
$11.5M(Est.)
Customers
70
Funding
$0
Avg ACV
$163.7K
Team
77
Founded
2007
How UpClear CEO Thierry Soudee grew to $11.5M revenue and 70 customers in 2024.
UpClear is a global enterprise software provider to the Consumer Packaged Goods industry. Our software, BluePlanner, allows CPG manufacturers to manage and optimize their trade promotions, pricing, and revenue management. With a focus on improving collaboration, visibility, and ROI, UpClear serves clients in over 20 countries and over 40 languages.
Last updated
UpClear Revenue
In 2024, UpClear's revenue reached $11.5M. The company previously reported $7.5M in 2023. Since its launch in 2007, UpClear has shown consistent revenue growth.
| Year | Milestone | Source |
|---|---|---|
| 2024 | UpClear Hit $11.5m revenue in October 2024 | Estimated |
| 2023 | UpClear Hit $7.5m revenue in December 2023 | Estimated |
| 2021 | UpClear Hit $5.2m revenue in April 2021 | |
| 2007 | Launched with $0 revenue |
UpClear Valuation, Funding Rounds
UpClear is a bootstrapped Trade Promotion Management Software startup. Founded in 2007, UpClear has grown to $11.5M in revenue without raising any venture capital or outside funding.
As a self-funded Trade Promotion Management Software SaaS company, UpClear has built its business with no outside investment.
| Year | Round | Amount | Valuation | % Sold | Source |
|---|
Founder / CEO
Thierry Soudee
CEO
Since founding UpClear in 2007, Thierry has been a driving force behind the Company’s rapid growth. With an absolute passion for client satisfaction and collaboration, combined with a focused strategy of embracing our software-as-a-service model, we now serve clients in over twenty countries across four continents. Understanding the challenges commercial teams face from over ten years of experience in the USA and Europe in the Fast-Moving Consumer Goods industry, Thierry developed BluePlanner, our revenue management software, and created UpClear. His aim then, as now, is to provide an intuitive ‘one-stop-shop’ for the commercial teams: “If it makes the job harder or more complicated it isn’t right.” Thierry is an avid runner, participating in the New York and Paris marathons every year.
Q&A
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Customers
UpClear serves 70 customers.
UpClear Employees & Team Size
UpClear employs approximately 77 people as of 2026, up from 72 in 2023, including 2 sales reps that carry a quota. It serves 70 customers that rely on its solutions.
| Year | Milestone | Source |
|---|---|---|
| 2024 | Reached 77 employees (December 2024) | |
| 2024 | Reached 77 employees (October 2024) | |
| 2023 | Reached 72 employees (December 2023) | |
| 2023 | Reached 72 employees (September 2023) | |
| 2023 | Reached 69 employees (January 2023) | |
| 2022 | Reached 68 employees (December 2022) | |
| 2022 | Reached 68 employees (January 2022) | |
| 2021 | Reached 60 employees (December 2021) | |
| 2021 | Reached 61 employees (August 2021) | |
| 2021 | Reached 62 employees (April 2021) |
Frequently Asked Questions about UpClear
What is UpClear's revenue?
UpClear generates an estimated $11.5M in annual revenue.
Who founded UpClear?
UpClear was founded by Thierry Soudee.
Who is the CEO of UpClear?
The CEO of UpClear is Thierry Soudee.
How much funding does UpClear have?
UpClear is bootstrapped and has not raised outside funding.
How many employees does UpClear have?
UpClear has 77 employees.
Where is UpClear headquarters?
UpClear is headquartered in New York, New York, United States.
Compare UpClear to the industry
UpClear operates across multiple industries. Browse revenue, funding, and growth data for UpClear in each sector below.
Data and Sources
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
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