AppLovin logo
Founded 2012

AppLovin

2020 Revenue

$1.5B

YOY

45.86%

Funding

$544.0M

How AppLovin hit $1.5B in Revenue with 300M Customers in 2020.

About AppLovin

Provider of a mobile marketing platform. The company provides an adaptive marketing platform which turns a mobile device into a trans-formative advertising medium by using data gathered across screens, allowing brands to connect with their customers in a more personalized way.

Monthly Revenue

$120.8M

+ $38.0M (45.86%)
Total Expenses

$120.8M

=
Net Income

$0.0

Ebidta Margin

0.00%

+
YOY Growth

45.86%

=
Rule of 40

46


Headquarters

Palo AltoCaliforniaUnited States
$Funding$Revenue

AppLovin Revenue

In 2020, AppLovin revenue run rate hit $1.5B in revenue.

46.00%▲$994.1M$1.5B

AppLovin Valuation and Funding History

AppLovin has raised a total of $544.0M.

Why are so many SaaS founders taking money from Founderpath.com instead of VC's?
Funding DateRoundAmountTotalValuation
07/17/2018$400.0M
01/01/2017$140.0M
07/31/2014$4.0M

Customers

AppLovin has 300M customers.

Lifetime Months

×
Monthly ARPU

=
Lifetime Dollars


Acquisition Cost

Average Annual Price

$0$0.0024681012

Churn

AppLovin has an annual churn rate of 0.00%

Churn vs Expansion

-100-500%50100
Gross Annual Dollar Churn

-0.00%

Annual Dollar Expansion

0.00%

Net Revenue Retention

0.00%

Team

Employees

AppLovin has 543 employees.

2021
DistributionQty

Total Team Size

543

Engineers

0

Sales

0

Marketing

0

CEO/Founder

Adam Foroughi


CEO Q&A

What's your age?

-

Favorite online tool?

-

Favorite book?

-

Favorite CEO?

-

Advice for 20 year old self

-


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Frequently Asked Questions about AppLovin

When was AppLovin founded?

AppLovin was founded in 2012.


Who is the CEO of AppLovin?

The CEO of AppLovin is Adam Foroughi


How many employees does AppLovin have?

AppLovin has 543 employees.

How much revenue does AppLovin generate?

AppLovin generates $1.5B in revenue.


How much funding does AppLovin have?

AppLovin has raised $544.0M.


Where is AppLovin headquarters?

AppLovin is headquartered at Palo AltoCaliforniaUnited States

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