Each Tuesday, we reverse-engineer a real SaaS company's revenue, profit, CAC, funnels, and its top growth tactic.
Sign up to access all features
Sign up with GoogleSign up with LinkedInAlready have an account? Log in
GetLatka is trusted by 200k+ founders, researchers, and marketers.
No contracts, cancel at any time
Palo Alto, California, United States
Provider of a mobile marketing platform. The company provides an adaptive marketing platform which turns a mobile device into a trans-formative advertising medium by using data gathered across screens, allowing brands to connect with their customers in a more personalized way.
Last updated
In 2024, AppLovin's revenue reached $4.7B. The company previously reported $2.6B in 2023. Since its launch in 2012, AppLovin has shown consistent revenue growth.
AppLovin reached a $26.8B valuation in 2021.
AppLovin has raised $2.5B in total funding across 4 rounds, with its most recent round in 2021.
| Year | Round | Amount | Valuation | % Sold | Source |
|---|---|---|---|---|---|
| 2021 | Funding round | $2B | $26.8B | 7% | |
| 2018 | Private Equity Round | $400M | - | - | |
| 2017 | Private Equity Round | $140M |
| Question | Answer |
|---|---|
| What's your age? | - |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
We do not have customer count information for AppLovin yet.
AppLovin employs approximately 1.8K people as of 2026, up from 790 in 2023. It serves 300M customers that rely on its solutions.
AppLovin generates $4.7B in revenue.
AppLovin was founded by Adam Foroughi.
The CEO of AppLovin is Adam Foroughi.
AppLovin raised $2.5B across 4 rounds.
AppLovin has 1.8K employees.
AppLovin is headquartered in Palo Alto, California, United States.
AppLovin operates across multiple industries. Browse revenue, funding, and growth data for AppLovin in each sector below.
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
Claim this profileDatabricks is a cloud-based data engineering, data science, and machine learning platform that...
Cursor is an AI-first Integrated Development Environment (IDE) built to streamline and accelerate...
Canva Pty Ltd is the company that owns canva.com. It is a privately-held graphic design and visual...
Judi Health is a health technology company providing a comprehensive suite of solutions for...
Valuation
$26.8B
2024 Revenue
$4.7B
Funding
$2.5B
YOY
84%
Team
1.8K
Founded
2012
| Year | Milestone | Source |
|---|---|---|
| 2024 | AppLovin Hit $4.7b revenue in December 2024 | |
| 2023 | AppLovin Hit $2.6b revenue in December 2023 | |
| 2020 | AppLovin Hit $1.5b revenue in December 2020 | |
| 2019 | AppLovin Hit $994.1m revenue in December 2019 | |
| 2012 | Launched with $0 revenue |
| - |
| - |
| 2014 | Seed Round | $4M | - | - |
| 2010 | Funding round | - | $24B | - |
| Year | Milestone | Source |
|---|---|---|
| 2024 | Reached 1.8K employees (December 2024) | |
| 2023 | Reached 790 employees (December 2023) | |
| 2022 | Reached 770 employees (December 2022) | |
| 2021 | Reached 543 employees (April 2021) |
If you're the CEO and would like to join the podcast, please DM Nathan Latka on LinkedIn.