Custom Social
2024 Revenue
$1.4M
Customers
3K
Funding
$0
YOY
70.7%
Avg ACV
$459
Team
15
Founded
2019
How Custom Social CEO Mike Patterson grew Custom Social to $1.4M revenue and 3K customers in 2024.
Developer of a social media technology platform designed to help companies attract new audiences and revenue scale. The company's platform uses targeted ads and machine learning to correlate CRM, 1st party data, audience data, retail and POS data, enabling B2B and B2C businesses to find new customers for their products and services.
Last updated
Custom Social Revenue
In 2024, Custom Social's revenue reached $1.4M. The company previously reported $806.4K in 2023. Since its launch in 2019, Custom Social has shown consistent revenue growth.
| Year | Milestone |
|---|---|
| 2024 | Custom Social Hit $1.4m revenue in October 2024 |
| 2023 | Custom Social Hit $806.4k revenue in December 2023 |
| 2021 | Custom Social Hit $840k revenue in April 2021 |
| 2019 | Launched with $0 revenue |
Custom Social Valuation, Funding Rounds
Custom Social is a bootstrapped Social Media Advertising Software startup. Founded in 2019, Custom Social has grown to $1.4M in revenue without raising any venture capital or outside funding.
As a self-funded Social Media Advertising Software SaaS company, Custom Social has built its business with no outside investment.
| Year | Round | Amount | Valuation | % Sold |
|---|
Custom Social Employees & Team Size
Custom Social employs approximately 15 people as of 2026, up from 8 in 2023.
Custom Social has 15 total employees in different roles and functions and 3 sales reps that carry a quota. They have 3K customers that rely on the company's solutions.
| Year | Milestone |
|---|---|
| 2024 | Reached 15 employees (October 2024) |
| 2023 | Reached 8 employees (December 2023) |
| 2022 | Reached 8 employees (December 2022) |
| 2021 | Reached 10 employees (December 2021) |
| 2021 | Reached 10 employees (April 2021) |
Founder / CEO
Mike Patterson
Mike Patterson is listed as Founder / CEO at Custom Social.
Q&A
| Question | Answer |
|---|---|
| What's your age? | - |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
Customers
See how Custom Social acquires and retains customers with data on acquisition costs and revenue performance. Log in to access the complete customer economics dashboard.
LockedFrequently Asked Questions about Custom Social
What is Custom Social's revenue?
Custom Social generates $1.4M in revenue.
Who founded Custom Social?
Custom Social was founded by Mike Patterson.
Who is the CEO of Custom Social?
The CEO of Custom Social is Mike Patterson.
How much funding does Custom Social have?
Custom Social raised $0.
How many employees does Custom Social have?
Custom Social has 15 employees.
Where is Custom Social headquarters?
Custom Social is headquartered in San Francisco, California, United States.
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Compare Custom Social to the industry
Custom Social operates across multiple industries. Browse revenue, funding, and growth data for Custom Social in each sector below.
Source Attribution
Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.
Company data last updated .