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DemandTec

San Carlos, California, United States

Valuation

$4.5M

2021 Revenue

$1.5M

Customers

700

Funding

$0

Avg ACV

$2.1K

Team

25

Founded

1999

DemandTec Revenue & Valuation (2021)

DemandTec is an optimization app for retailers and companies providing cloud-based price, promotion and merchandizing analytics.

Last updated

DemandTec Revenue

In 2021, DemandTec's revenue reached $1.5M. Since its launch in 1999, DemandTec has shown consistent revenue growth.

DemandTec Revenue GrowthReported revenue / ARR over time$0$400K$800K$1.2M$1.6M199920012003200520072009201120132015201720192021$0$1.5MSource: GetLatka.com
YearMilestoneSource
2021DemandTec Hit $1.5m revenue in April 2021
1999Launched with $0 revenue

DemandTec Valuation, Funding Rounds

DemandTec's most recent disclosed valuation is $4.5M.

DemandTec Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$0$0.2$0.2$0.4$0.4$0.6$0.6$0.8$0.8$1$11999Source: GetLatka.com
YearRoundAmountValuation% SoldSource

Founder / CEO

Dan Fishback

CEO

Dennis Self is the CEO of Acoustic, the parent company of DemandTec, a leading provider of AI-powered pricing solutions. Previously, Dennis was the President & CEO of Acxiom, and he led the sale of the company to IPG. He has also held senior roles at Deloitte, Gilead Sciences, and Electronic Arts. Throughout his career, Dennis has focused on helping customers connect business results to their marketing, data, and technology investments. He also served in the U.S. Navy Reserve as a Supply Corp Officer. Dennis received his bachelor’s and master’s degree in management information systems & decision sciences from Old Dominion University and his MBA from the University of Chicago Booth School of Business.

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Customers

DemandTec serves 700 customers.

DemandTec Employees & Team Size

DemandTec employs approximately 25 people as of 2026. It serves 700 customers that rely on its solutions.

DemandTec Team GrowthReported headcount over time0612182430199920012003200520072009201120132015201720192021002525Source: GetLatka.com
YearMilestoneSource
2021Reached 25 employees (April 2021)

Frequently Asked Questions about DemandTec

What is DemandTec's revenue?

DemandTec generates $1.5M in revenue.

Who founded DemandTec?

DemandTec was founded by Dan Fishback.

Who is the CEO of DemandTec?

The CEO of DemandTec is Dan Fishback.

How much funding does DemandTec have?

DemandTec raised $0.

How many employees does DemandTec have?

DemandTec has 25 employees.

Where is DemandTec headquarters?

DemandTec is headquartered in San Carlos, California, United States.

Compare DemandTec to the industry

DemandTec operates across multiple industries. Browse revenue, funding, and growth data for DemandTec in each sector below.

Data and Sources

All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.

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DemandTec Revenue, Valuation & Funding History (2021)