2024 Revenue
$3.1M
Customers
65
Funding
$0
YOY
55.7%
Avg ACV
$47.8K
Team
37
Founded
2017
How GU Trade CEO Marcelo Blanco grew to $3.1M revenue and 65 customers in 2024.
GU Trade is a multiplatform web-mobile application that provides its clients with the necessary tools to maximize the effectiveness of their team on the field.
At GU Trade, we provide you with the essential information for a successful decision making process.
We have a restless work team, which allows a constant update of the app. This way, our customers are always at the forefront in a market in continuous development.
Main GU Trade solutions:
- Geolocation of the team on the field, automatic check-in and check-out at each point of sale (POS) and measurement of execution times - Online information complemented with photographic records to correct deviations - Generation of key management indicators that facilitate a resposable decision-making - Visualization of the correct implementation of contracts, promotions, POS materials and planograms for quick verification - Agile and intuitive functions for tracking prices, stock, and out of stock. Accurate measurement of participation i
Last updated
GU Trade Revenue
In 2024, GU Trade's revenue reached $3.1M. The company previously reported $2M in 2023. Since its launch in 2017, GU Trade has shown consistent revenue growth.
| Year | Milestone | Quote |
|---|---|---|
| 2024 | GU Trade Hit $3.1m revenue in October 2024 | |
| 2023 | GU Trade Hit $2m revenue in October 2023 | |
| 2021 | GU Trade Hit $1.3m revenue in April 2021 | |
| 2017 | Launched with $0 revenue |
GU Trade Valuation, Funding Rounds
GU Trade is a bootstrapped Location Intelligence Software startup. Founded in 2017, GU Trade has grown to $3.1M in revenue without raising any venture capital or outside funding.
As a self-funded Location Intelligence Software SaaS company, GU Trade has built its business with no outside investment.
| Year | Round | Amount | Valuation | % Sold | Quote |
|---|
Founder / CEO
Marcelo Blanco
CEO
CEO and Co-Founde at GUTrade. Serial entrepreneur, co-founder of Xseed and GeoUbicacion. Happily married, Joaquina's and Lorenzo dad, soccer lover. I stand out for understanding the needs of the market, creating profitable and quality business products and models, in order to help in making a digital transformation of industries and bringing a positive change tosociety.
Q&A
| Question | Answer |
|---|---|
| What's your age? | - |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
Customers
GU Trade serves 65 customers.
GU Trade Employees & Team Size
GU Trade employs approximately 37 people as of 2026, including 3 sales reps that carry a quota. It serves 65 customers that rely on its solutions.
| Year | Milestone |
|---|---|
| 2024 | Reached 37 employees (October 2024) |
| 2023 | Reached 37 employees (October 2023) |
| 2022 | Reached 31 employees (October 2022) |
| 2021 | Reached 28 employees (December 2021) |
| 2021 | Reached 15 employees (April 2021) |
Frequently Asked Questions about GU Trade
What is GU Trade's revenue?
GU Trade generates an estimated $3.1M in annual revenue.
Who founded GU Trade?
GU Trade was founded by Marcelo Blanco.
Who is the CEO of GU Trade?
The CEO of GU Trade is Marcelo Blanco.
How much funding does GU Trade have?
GU Trade is bootstrapped and has not raised outside funding.
How many employees does GU Trade have?
GU Trade has 37 employees.
Where is GU Trade headquarters?
GU Trade is headquartered in Montevideo, Uruguay.
Compare GU Trade to the industry
GU Trade operates across multiple industries. Browse revenue, funding, and growth data for GU Trade in each sector below.
Data and Sources
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
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