Top 411 Account-Based Marketing Software SaaS Companies in May 2026

As of May 2026, there are 411 SaaS companies in Account-Based Marketing Software. They have combined revenues of $3.6B and employ 21.3K people. They have raised $2B and serve 16.3M customers combined.

Account-Based Marketing (ABM) Software is designed to support targeted marketing strategies that focus on specific accounts rather than individual leads. This approach allows marketing and sales teams to collaborate more effectively by leveraging insights about key accounts to tailor campaigns and outreach. Typical use cases include personalized marketing efforts for high-value clients, managing relationships through integrated data, and optimizing sales processes by focusing on accounts that are more likely to convert. Key features of ABM software often include account-based advertising, campaign personalization, lead tracking, and analytics that help teams understand engagement and effectiveness. Common workflows involve identifying high-value accounts, creating detailed buyer personas, and executing multi-channel campaigns designed specifically for these target accounts. Those typically using ABM software include marketing managers, sales operations professionals, and customer success teams, all of whom work to enhance account engagement and drive revenue growth.