1
MVF
London, England, United Kingdom
MVF provides Customer Generation for some of the world's largest companies.
- Revenue
- $84M
- Year founded
- 2009
- Team size
- 640
Top 50 Account-Based Marketing Software Companies (August 2026)
As of August 2026, Latka tracks 414 Account-Based marketing software companies. They have combined revenues of $3.6B and employ 21.3K people. They have raised $2.4B and serve 16.3M customers combined.
Every company below sells Account-Based marketing software to other businesses and is ranked by its most recent annual revenue. Revenue, funding, headcount and customer figures come from CEO interviews on the Latka podcast, public company filings, and Latka estimates where a company has not disclosed a number.
What Account-Based Marketing Software Companies do
Account-Based Marketing (ABM) Software is designed to support targeted marketing strategies that focus on specific accounts rather than individual leads. This approach allows marketing and sales teams to collaborate more effectively by leveraging insights about key accounts to tailor campaigns and outreach. Typical use cases include personalized marketing efforts for high-value clients, managing relationships through integrated data, and optimizing sales processes by focusing on accounts that are more likely to convert. Key features of ABM software often include account-based advertising, campaign personalization, lead tracking, and analytics that help teams understand engagement and effectiveness. Common workflows involve identifying high-value accounts, creating detailed buyer personas, and executing multi-channel campaigns designed specifically for these target accounts. Those typically using ABM software include marketing managers, sales operations professionals, and customer success teams, all of whom work to enhance account engagement and drive revenue growth.
- Companies
- 414
- Revenue
- $3.6B
- Funding
- $2.4B
- Employees
- 21.3K
Filters
Sorting: Highest -> Lowest
Top Account-Based Marketing Software Companies by revenue
Showing 10 of 54 companies ranked by annual revenue.
- Revenue
- $83M
- Customers
- 6.4K
- Year founded
- 2015
- Funding
- $116M
- Team size
- 500
- Revenue
- $72.8M
- Customers
- 500
- Year founded
- 2000
- Team size
- 362
- Revenue
- $70.6M
- Customers
- 5.9M
- Year founded
- 2016
- Funding
- $16.3M
- Team size
- 465
5
Stirista
San Antonio, Texas, United States
Data-driven marketing solutions provider building omni-channel campaigns and offering a self-service SaaS platform where clients can buy media at cost
- Revenue
- $58.5M
- Year founded
- 2009
- Team size
- 157
6
NextRoll
San Francisco, California, United States
NextRoll is a marketing technology company delivering products ambitious companies use and rely on to grow their businesses. Powered by machine learning and integrated data platforms, NextRoll’s technology serves tens of thousands of businesses globally through its business units: RollWorks, an account-based platform for business-to-business marketing and sales teams, and AdRoll, an ecommerce marketing platform for growing direct-to-consumer brands. NextRoll is a privately-held company headquartered in San Francisco, CA. To learn more visit nextroll.com. We are committed to building diverse teams of “Rollers” and are proud to be an equal opportunity employer. All qualified applicants will receive consideration without regard to race, color, ancestry, sex, religion, gender, gender identity or expression, sexual orientation, marital status, national origin, citizenship, genetics, disability, age, veteran status, or other characteristics.
- Revenue
- $56.2M
- Year founded
- 2007
- Funding
- $120M
- Team size
- 511
- Revenue
- $56M
- Customers
- 300
- Year founded
- 2014
- Funding
- $20M
- Team size
- 211
- Growth
- 7.69%
- Revenue
- $52.6M
- Customers
- 150
- Year founded
- 2014
- Funding
- $50M
- Team size
- 311
- Revenue
- $47.6M
- Year founded
- 2019
- Team size
- 317
- Revenue
- $45M
- Customers
- 10M
- Year founded
- 1997
- Funding
- $145M
- Team size
- 179
Frequently asked questions about Account-Based Marketing Software Companies
How many Account-Based marketing software companies are there?
Latka tracks 414 Account-Based marketing software companies with reported revenue. Together they generate $3.6B in annual revenue and employ 21.3K people.
Which Account-Based marketing software company is the largest?
MVF is the largest, with $84M in annual revenue, founded in 2009.
How much revenue does a typical Account-Based marketing software company make?
The average Account-Based marketing software company in this list makes $8.7M a year, across 414 companies with reported revenue. They serve 16.3M customers combined.
Who are the leading Account-Based Marketing software vendors?
Ranked by annual revenue, the leaders are MVF, Cognism, 1000mercis Group, SponsorUnited and Stirista.
How much funding have Account-Based marketing software companies raised?
The 414 Account-Based marketing software companies tracked here have raised $2.4B in disclosed funding between them.
Related Marketing Software categories
Inclusion Criteria
- Must provide tools for identifying and targeting key accounts - Should include features for personalized marketing campaigns tailored to specific accounts - Must support collaboration between sales and marketing teams - Should offer analytics and reporting capabilities to measure campaign effectiveness - Not just a general marketing platform; must focus specifically on account-based marketing strategies