1. Iterable
United States · Other Digital Advertising Software
Optimize and measure every customer interaction
- Revenue
- $240M
- Funding
- $342.2M
- Team size
- 852
Insider Alternatives & Competitors
The closest alternatives to Insider are Iterable, rehook.ai (YC W22) and MoEngage. Insider generates $150M in revenue with 1.6K employees. Every one of the 20 alternatives below is compared with Insider on revenue, funding, customers, team size and founding year.
Insider at a glance
- Revenue
- $150M
- Valuation
- $2B
- Funding
- $272.1M
- Customers
- 1K
- Team size
- 1.6K
- Founded
- 2012
Insider vs its top alternatives
Insider is pinned as the first column so every figure is read against it. Blank cells are figures we have not verified, never zeros.
| Company |  InsiderThis company | Iterable |  rehook.ai (YC W22) |  MoEngage |  Leanplum |  Getresponse |  Apollo.io |  Brevo |  iBoxPay |  Ahrefs |
|---|---|---|---|---|---|---|---|---|---|---|
| Revenue | $150M | $240M | $440K | $100M | $26M | $150M | $150M | $150M | $149.8M | $149.1M |
| Valuation | $2B | Not disclosed | Not disclosed | Not disclosed | Not disclosed | Not disclosed | Not disclosed | Not disclosed | Not disclosed | Not disclosed |
| Funding raised | $272.1M | $342.2M | $76.6M | $461M | $27M | Not disclosed | $251.3M | $198.5M | $12.2M | Not disclosed |
| Customers | 1K | Not disclosed | 2K | 500M | Not disclosed | 100K | 5K | 500K | Not disclosed | 50K |
| Team size | 1.6K | 852 | 4 | 757 | 6 | 485 | 800 | 254 | 252 | 143 |
| Growth | 36.4% | Not disclosed | Not disclosed | Not disclosed | Not disclosed | Not disclosed | Not disclosed | Not disclosed | Not disclosed | Not disclosed |
| Founded | 2012 | 2013 | 2021 | 2014 | 2012 | 1998 | 2015 | 2012 | 2011 | 2010 |
| HQ | Istanbul, Turkey | United States | India | United States | United States | Poland | United States | France | China | Singapore |
Insider competitors ranked
2. rehook.ai (YC W22)
India · Other Digital Advertising Software
Rehook is now part of CleverTap. Powering promo ops at scale, run, track, and manage with ease.
rehook.ai (YC W22) revenue & fundingInsider vs rehook.ai (YC W22)
- Revenue
- $440K
- Funding
- $76.6M
- Customers
- 2K
- Team size
- 4
3. MoEngage
United States · Other Digital Advertising Software
MoEngage is a customer engagement and retention platform that operates the website moengage.com. The company was founded in 2014 and is headquartered in San Francisco, California, with additional offices in Bangalore…
- Revenue
- $100M
- Funding
- $461M
- Customers
- 500M
- Team size
- 757
4. Leanplum
United States · Other Digital Advertising Software
Leanplum is a mobile marketing platform that delivers meaningful engagement across messaging and the in-app experience.
- Revenue
- $26M
- Funding
- $27M
- Team size
- 6
Other Other Digital Advertising Software companies similar to Insider
5. Getresponse
Poland · Other Digital Advertising Software
GetResponse is an all-in-one marketing platform that provides businesses with tools for email marketing, marketing automation, landing pages, and webinars. The company's mission is to help businesses grow their customer…
- Revenue
- $150M
- Customers
- 100K
- Team size
- 485
6. Apollo.io
United States · Other Digital Advertising Software
Apollo.io is a sales engagement and prospecting platform that helps businesses generate leads and grow their sales pipeline. Their platform provides users with access to a database of millions of business contacts…
- Revenue
- $150M
- Funding
- $251.3M
- Customers
- 5K
- Team size
- 800
7. Brevo
France · Other Digital Advertising Software
Brevo, formerly known as Sendinblue, is the leading customer relationship management (CRM) suite designed to fully cultivate long-term customer relationships and to empower businesses to expand in a fast changing…
- Revenue
- $150M
- Funding
- $198.5M
- Customers
- 500K
- Team size
- 254
8. iBoxPay
China · Other Digital Advertising Software
Developer of a mobile payment platform designed to provide financial and life service entrepreneurial services. The company's mobile payment platform provides the operators with mobile payment provisions and services as…
- Revenue
- $149.8M
- Funding
- $12.2M
- Team size
- 252
9. Ahrefs
Singapore · Other Digital Advertising Software
Ahrefs is a Singapore-based SEO software company founded in 2010 by Dmytro Gerasymenko. The company offers a suite of tools covering backlink analysis, keyword research, site auditing, and content research, and in 2022…
- Revenue
- $149.1M
- Customers
- 50K
- Team size
- 143
10. Centro
United States · Other Digital Advertising Software
Created the most comprehensive, automated and intelligent software platform for the digital media industry.
- Revenue
- $145.8M
- Funding
- $52.8M
- Customers
- 1.7K
- Team size
- 514
11. Stream Companies
United States · Other Digital Advertising Software
Full-service, fully integrated ad agency delivering tech-enabled marketing solutions with a blue-collar, get-it-done group of specialists
Stream Companies revenue & fundingInsider vs Stream Companies
- Revenue
- $154.6M
- Team size
- 562
12. Atmosphere TV
United States · Other Digital Advertising Software
Atmosphere is the world's leading streaming TV service for businesses, offering original, audio-optional TV channels. There is a channel for every business and mood. Atmosphere's TV channels fill the void for businesses…
- Revenue
- $144M
- Funding
- $190M
- Team size
- 410
13. Listrak
United States · Other Digital Advertising Software
Provider of a digital marketing automation platform intended to analyze sales, develop branding and improve customer engagement. The company's digital marketing automation platform personalizes product recommendations…
- Revenue
- $143.2M
- Customers
- 1K
- Team size
- 373
14. PRAGMA
United States · Other Digital Advertising Software
Pragma is a Custom Software Development and Digital Transformation company founded 27 years ago to improve people's lives by transforming businesses. We have operations in the USA, Central and South America, and two…
- Revenue
- $139.4M
- Team size
- 1.3K
15. WEMAKEPRICE
South Korea · Other Digital Advertising Software
Wemakeprice (위메프) is a Korean social commerce platform offering e-commerce and internet advertising services. It connects merchants to consumers by offering goods and services while providing innovative group buying…
- Revenue
- $137.5M
- Funding
- $129M
- Team size
- 1K
16. Netcore Cloud
India · Other Digital Advertising Software
Netcore Cloud is a Mumbai-based marketing technology company offering a full-stack customer engagement platform that spans email, SMS, WhatsApp, RCS, and product discovery. Founded by Rajesh Jain, who previously built…
- Revenue
- $136.5M
- Funding
- $3.2M
- Customers
- 5K
- Team size
- 1.2K
17. Netcore Cloud
India · Other Digital Advertising Software
Netcore Cloud is a Mumbai-based marketing technology company offering a full-stack customer engagement platform that spans email, SMS, WhatsApp, RCS, and product discovery. Founded by Rajesh Jain, who previously built…
- Revenue
- $136.5M
- Funding
- $3.2M
- Customers
- 5K
- Team size
- 1.2K
18. POP
United States · Other Digital Advertising Software
We are POP. Digitally centered and design obsessed, we transform insights into ideas to deliver results-oriented campaigns and robust, flexible technology platforms. Applying a customer-first, the data-informed approach…
- Revenue
- $164.3M
- Team size
- 1.5K
19. Scorpion
United States · Other Digital Advertising Software
Scorpion exists to better local small businesses and the communities they serve.
- Revenue
- $167.5M
- Funding
- $100M
- Team size
- 1.4K
20. Cheq
United States · Other Digital Advertising Software
CHEQ is CHEQ AI Technologies Ltd, an Israeli technology company that offers an autonomous brand safety and ad-fraud prevention platform for digital advertising. CHEQ's platform uses artificial intelligence and machine…
- Revenue
- $168M
- Funding
- $182M
- Customers
- 100
- Team size
- 255
Insider vs the Other Digital Advertising Software market
Insider ranks #22 of 2,244 Other Digital Advertising Software companies by annual revenue, putting it in the top 1% of the market.
- Companies tracked
- 2,244
- Median revenue
- $2M
- Median funding
- $5.7M
- Median team size
- 15
Insider funding
| Date | Round | Amount | Valuation |
|---|---|---|---|
| Oct 2025 | Funding round | Not disclosed | $2B |
| May 2023 | Venture | $105M | Not disclosed |
| Feb 2022 | Series D | $121M | $1.2B |
| Jul 2020 | Series C | $32M | Not disclosed |
| Apr 2018 | Series B | $11M | Not disclosed |
| Sep 2016 | Series A | $2.2M | Not disclosed |
| Feb 2015 | Seed | $700K | Not disclosed |
| Jan 2013 | Pre-Seed | $200K | Not disclosed |
Insider competitors FAQ
Who are Insider's competitors?
The closest alternatives to Insider are Iterable, rehook.ai (YC W22) and MoEngage. This page compares each of them with Insider on revenue, funding, customers and team size.
What is the best alternative to Insider?
Iterable is the closest alternative to Insider, generating $240M in revenue. Which alternative fits best depends on budget and company size, so compare all 20 alternatives above before choosing.
How much revenue does Insider generate?
Insider generates $150M in revenue.
How much funding has Insider raised?
Insider has raised $272.1M in funding.
How many customers does Insider have?
Insider has 1K customers.
Is Insider bigger than Iterable?
No. Iterable generates $240M in revenue versus $150M at Insider.
