Media Radar
2024 Revenue
$21.5M
Customers
20K
Funding
$6.7M
YOY
83.5%
Avg ACV
$1.1K
Team
431
Founded
2006
How Media Radar CEO Todd Krizelman grew Media Radar to $21.5M revenue and 20K customers in 2024.
Developer of a competitive intelligence platform for digital and magazine advertising sales executives designed to help them determine the best prospects to pursue, which offerings to pitch and how to position themselves most effectively against their competitors. The company's SaaS sales-enablement platform has intelligence capabilities powered by a proprietary combination of AI and machine learning through which it distills multi-channel campaign intelligence into actionable competitive insights, brand analysis and prospecting reports, all in one easy-to-use platform enabling media companies and agencies leverage these insights to identify the best prospects, build and nurture stronger relationships with clients and close more business.
Last updated
Media Radar Revenue
In 2024, Media Radar's revenue reached $21.5M. The company previously reported $11.7M in 2023. Since its launch in 2006, Media Radar has shown consistent revenue growth.
| Year | Milestone |
|---|---|
| 2024 | Media Radar Hit $21.5m revenue in October 2024 |
| 2023 | Media Radar Hit $11.7m revenue in October 2023 |
| 2021 | Media Radar Hit $7.3m revenue in April 2021 |
| 2006 | Launched with $0 revenue |
Media Radar Valuation, Funding Rounds
Media Radar has not publicly disclosed its valuation. The company has raised $6.7M in total funding to date.
Media Radar has raised $6.7M in total funding across 1 round, with its most recent round in 2014.
| Year | Round | Amount | Valuation | % Sold |
|---|---|---|---|---|
| 2014 | Funding round | $6.7M | - | - |
Media Radar Employees & Team Size
Media Radar employs approximately 431 people as of 2026, up from 169 in 2023.
Media Radar has 431 total employees in different roles and functions. They have 20K customers that rely on the company's solutions.
| Year | Milestone |
|---|---|
| 2024 | Reached 431 employees (December 2024) |
| 2024 | Reached 169 employees (October 2024) |
| 2023 | Reached 169 employees (October 2023) |
| 2022 | Reached 143 employees (October 2022) |
| 2021 | Reached 127 employees (December 2021) |
| 2021 | Reached 134 employees (April 2021) |
Founder / CEO
Todd Krizelman
rowing up in Palo Alto, Todd Krizelman was born and raised near the epicenter of technology innovation. Todd joined veteran web architect Jesse Keller to found MediaRadar in 2007. After years of thorough research, development, and data collection, MediaRadar is now the most comprehensive data company focused on the ad sales market. He previously co-founded one of the world’s first social media sites. Todd led the site theGlobe.com, from inception to taking it public on NASDAQ. Krizelman is a graduate of Cornell University and Harvard Business School.
Q&A
| Question | Answer |
|---|---|
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| Advice for 20 year old self | - |
Customers
See how Media Radar acquires and retains customers with data on acquisition costs and revenue performance. Log in to access the complete customer economics dashboard.
LockedFrequently Asked Questions about Media Radar
What is Media Radar's revenue?
Media Radar generates $21.5M in revenue.
Who founded Media Radar?
Media Radar was founded by Todd Krizelman.
Who is the CEO of Media Radar?
The CEO of Media Radar is Todd Krizelman.
How much funding does Media Radar have?
Media Radar raised $6.7M.
How many employees does Media Radar have?
Media Radar has 431 employees.
Where is Media Radar headquarters?
Media Radar is headquartered in New York, New York, United States.
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Compare Media Radar to the industry
Media Radar operates across multiple industries. Browse revenue, funding, and growth data for Media Radar in each sector below.
Source Attribution
Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.
Company data last updated .