The closest alternatives to Persona are Trulioo and ID.me. Persona generates $100M in revenue with 595 employees. Every one of the 20 alternatives below is compared with Persona on revenue, funding, customers, team size and founding year.
Persona is pinned as the first column so every figure is read against it. Blank cells are figures we have not verified, never zeros.
| Company |  PersonaThis company |  Trulioo |  ID.me |  Customer.io |  Reputation |  MoEngage |  EliseAI |  Pandadoc |  Front App |  Anyword |
|---|---|---|---|---|---|---|---|---|---|---|
| Revenue | $100M | $150.6M | $150M | $100M | $100M | $100M | $100M | $100M | $100M | $100M |
| Valuation | $2B | Not disclosed | Not disclosed | Not disclosed | Not disclosed | Not disclosed | Not disclosed | Not disclosed | Not disclosed | Not disclosed |
| Funding raised | $417.5M | $477M | $383M | $40.3M | $325.3M | $461M | $325M | $106.1M | $202.1M | $30.1M |
| Customers | 575 | 450 | Not disclosed | 2.9K | Not disclosed | 500M | Not disclosed | 30K | 8K | Not disclosed |
| Team size | 595 | 375 | 1.1K | 250 | 500 | 757 | 453 | 875 | 518 | 512 |
| Founded | 2018 | 2011 | 2010 | 2012 | 2006 | 2014 | 2017 | 2011 | 2013 | 2013 |
| HQ | San Francisco, United States | Canada | United States | United States | United States | United States | United States | United States | United States | United States |
Canada · Age Verification Software
Trulioo is a Vancouver-based digital identity verification company that operates across 195 countries, serving online platforms, neobanks, trading firms, and marketplaces that need to verify individuals and businesses…
United States · Age Verification Software
ID.me is an online identity verification company that provides a digital wallet and authentication services for individuals. They help users access benefits, discounts, and services by verifying their identity online…
United States · Age Verification Software
Customer.io is a SaaS messaging and marketing automation platform founded in April 2012 by Colin Nederkoorn and a co-founder he met while working in New York. The company enables businesses to send targeted emails and…
United States · Age Verification Software
Reputation.com delivers the category-leading Online Reputation Management platform for large, multi-location enterprises. We help companies monitor and improve online ratings and reputation, and optimize the customer…
United States · Age Verification Software
MoEngage is a customer engagement and retention platform that operates the website moengage.com. The company was founded in 2014 and is headquartered in San Francisco, California, with additional offices in Bangalore…
United States · Age Verification Software
EliseAI empowers housing and healthcare organizations with powerful automation and conversational AI, streamlining conversations, enhancing customer engagement, and delivering unparalleled efficiency across housing and…
United States · Age Verification Software
Join more than 40,000 customers who make PandaDoc #1 for proposals, quotes, and contract management.
United States · Age Verification Software
Front is a customer operations platform that enables support, sales, and account management teams to deliver exceptional service at scale. Front streamlines customer communication by combining the efficiency of a help…
United States · Age Verification Software
For marketers, every word counts. Over 1 billion marketing messages are created daily across digital channels, many of which are biased, costly to produce, and ineffective. Anyword's mission is to solve these issues…
Estonia · Age Verification Software
The First Sales-Oriented Unified Communications Solution Your communications system can either boost your revenue or create bottlenecks that slow your business down. Turn it into the core of your operations and grow…
Finland · Age Verification Software
Smartly.io automates every step of social advertising to unlock greater performance and creativity, using AI to enhance advertising technology.
United States · Age Verification Software
Keap is a business automation and CRM software company targeting small businesses with annual revenues around one million dollars. The company originally focused on sales and marketing software for established small…
United States · Age Verification Software
SugarCRM is owned by Accel-KKR, a private equity firm that invests in software and technology-enabled services companies. SugarCRM is a customer relationship management (CRM) software that helps businesses to manage…
United States · Age Verification Software
SugarCRM is owned by Accel-KKR, a private equity firm that invests in software and technology-enabled services companies. SugarCRM is a customer relationship management (CRM) software that helps businesses to manage…
United States · Age Verification Software
SugarCRM is owned by Accel-KKR, a private equity firm that invests in software and technology-enabled services companies. SugarCRM is a customer relationship management (CRM) software that helps businesses to manage…
India · Age Verification Software
BUSINESSNEXT is a universe of composable enterprise solutions with a focus on banks and financial services globally. Recognized as a Leader by leading industry analysts, it leverages technology, innovation, and…
United States · Age Verification Software
Fueling Dealer Growth LeadVenture's technology platforms power over 40,000 dealers. LeadVenture is the preeminent digital solutions provider with a proven track record in websites, digital retailing, eCommerce, parts…
United States · Age Verification Software
Award-winning, independently owned, global-commerce marketing practice, connecting people, technology and intelligence to improve clients' businesses
Mars United Commerce revenue & fundingPersona vs Mars United Commerce
United States · Age Verification Software
Impel offers a digital engagement platform for vehicle retailers and is recognized as the automotive industry's most advanced AI-powered customer lifecycle management platform.
United States · Age Verification Software
Impel offers a digital engagement platform for vehicle retailers and is recognized as the automotive industry's most advanced AI-powered customer lifecycle management platform.
Persona ranks #2 of 30 Age Verification Software companies by annual revenue, putting it in the top 7% of the market.
| Date | Round | Amount | Valuation |
|---|---|---|---|
| Apr 2025 | Series D | $200M | $2B |
| Apr 2025 | Funding round | Not disclosed | $2B |
| Sep 2021 | Series C | $150M | $1.5B |
| May 2021 | Series B | $50M | Not disclosed |
| Jan 2020 | Series A | $17.5M | Not disclosed |
The closest alternatives to Persona are Trulioo and ID.me. This page compares each of them with Persona on revenue, funding, customers and team size.
Trulioo is the closest alternative to Persona, generating $150.6M in revenue. Which alternative fits best depends on budget and company size, so compare all 20 alternatives above before choosing.
Persona generates $100M in revenue.
Persona has raised $417.5M in funding.
Persona has 575 customers.
No. Trulioo generates $150.6M in revenue versus $100M at Persona.
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