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How Shogun CEO Finbarr Taylor grew Shogun to $31M revenue and 20K customers in 2024.

Shogun is an E-commerce platform that helps brands create unique buying experiences and optimize their online stores.

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Shogun Revenue

In 2024, Shogun's revenue reached $31M. The company previously reported $11.1M in 2021. Since its launch in 2015, Shogun has shown consistent revenue growth.

Shogun Revenue GrowthReported revenue / ARR by year$0$8M$15M$23M$30M$38M201520172019202120232024$0$11M$31MSource: GetLatka.com
YearMilestone
2024Shogun Hit $31m revenue in June 2024
2021Shogun Hit $11.1m revenue in June 2021
2015Launched with $0 revenue

Shogun Valuation, Funding Rounds

Shogun reached a $507.5M valuation in 2021, set during its Series C round.

Shogun has raised $114.6M in total funding across 4 rounds, most recently a $67.5M Series C round in 2021.

Shogun Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$125M$250M$375M$500M$625M20152016201720182019202020212015 cumulative: $0 • 2015 Founded: $02018 cumulative: $2M • 2015 Founded: $0 • 2018 Seed Round: $2M2020 cumulative: $12M • 2015 Founded: $0 • 2018 Seed Round: $2M • 2020 Series A: $10M2020 cumulative: $47M • 2015 Founded: $0 • 2018 Seed Round: $2M • 2020 Series A: $10M • 2020 Series B: $35M2021 cumulative: $115M • 2015 Founded: $0 • 2018 Seed Round: $2M • 2020 Series A: $10M • 2020 Series B: $35M • 2021 Series C: $68M @ $508M valuation$115M2015 Founded: $0 valuation2021 Series C: $508M valuation$508MSource: GetLatka.com
YearRoundAmountValuation% Sold
2021Series C$67.5M$507.5M13%
2020Series B$35M--
2020Series A$10M--
2018Seed Round$2.1M--

Shogun Employees & Team Size

Shogun employs approximately 220 people as of 2026, down from 237 in 2023.

Shogun has 220 total employees in different roles and functions and 9 sales reps that carry a quota. They have 20K customers that rely on the company's solutions.

Shogun Team GrowthReported headcount over time06012018024030020152017201920212023202400220220Source: GetLatka.com
YearMilestone
2024Reached 220 employees (December 2024)
2024Reached 237 employees (October 2024)
2023Reached 237 employees (September 2023)
2023Reached 235 employees (January 2023)
2022Reached 237 employees (January 2022)
2021Reached 277 employees (August 2021)
2021Reached 182 employees (June 2021)
2020Reached 156 employees (December 2020)
2020Reached 143 employees (June 2020)
2020Reached 60 employees (February 2020)

Founder / CEO

Finbarr Taylor

Scottish Software Engineer turned CEO in Silicon Valley.

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Customers

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Frequently Asked Questions about Shogun

What is Shogun's revenue?

Shogun generates $31M in revenue.

Who founded Shogun?

Shogun was founded by Finbarr Taylor.

Who is the CEO of Shogun?

The CEO of Shogun is Finbarr Taylor.

How much funding does Shogun have?

Shogun raised $114.6M.

How many employees does Shogun have?

Shogun has 220 employees.

Where is Shogun headquarters?

Shogun is headquartered in San Mateo, California, United States.

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Compare Shogun to the industry

Shogun operates across multiple industries. Browse revenue, funding, and growth data for Shogun in each sector below.

Source Attribution

Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.

Company data last updated .

Shogun Revenue 2024: $31M ARR, $507.5M Valuation