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AdAdapted is a Retail Media Advertising Platforms company based in Ann Arbor, founded in 2012.

adadapted.comLinkedInUpdated Aug 10, 2026
Annual revenue
$22.1M
Jun 2024EST.
Employees
107
Nov 2024

AdAdapted revenue

AdAdapted has not published its revenue. GetLatka estimates it at about $22.1M a year (June 2024).

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$10M
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$22.1M
2024
ReportedEstimateOne figure per year; a reported figure wins over an estimate
As ofRevenueSource
Jun 2024$22.1MEST.GetLatka estimate

AdAdapted CEO, founders & employees

Michael Pedersen founded AdAdapted in 2012 and runs it as CEO. AdAdapted had 107 employees (November 2024, LinkedIn).

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107
2024
ReportedOne figure per year; a reported figure wins over an estimate

AdAdapted FAQ

What is AdAdapted's revenue?

GetLatka estimates AdAdapted's revenue at about $22.1M a year (June 2024). The company hasn't published its own figure.

How many employees does AdAdapted have?

AdAdapted had 107 employees in November 2024, according to LinkedIn.

Who is the CEO of AdAdapted?

Michael Pedersen is the CEO of AdAdapted and founded the company in 2012.

Who founded AdAdapted?

Michael Pedersen founded AdAdapted in 2012.

How this page is sourced

1 from public sources · 1 estimate. Founder figures link to the second they were said; public figures name their source; estimates are marked EST. and say whose they are. Not financial advice.

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