SamCartrevenue & funding
Shopping Cart SoftwareAustin, TexasFounded 2014CEO Justin Smith
SamCart provides a way for brands to create websites, for as little as $49 per month, that showcase their products, convert visitors into customers, and increase the value of each purchase without the need for marketing expertise or large storefront websites.
- Customers
- 14K
SamCart revenue
SamCart has not published its revenue. GetLatka estimates it at about $22.3M a year (October 2024).
All 3 revenue readings, with sources
| As of | Revenue | Source |
|---|---|---|
| Jan 2021 | $7.8M | – |
| Dec 2023 | $15.1MEST | GetLatka estimate |
| Oct 2024 | $22.3MEST | GetLatka estimate |
– source not recorded
SamCart funding rounds & investors
SamCart has raised $13M across two rounds since 2019. The latest was a $10M funding round in January 2021.
| Date | Round | Raised |
|---|---|---|
| Jan 2021 | Funding round | $10M |
| Nov 2019 | Funding round | $3M |
| Total raised | $13M |
SamCart competitors
SamCart competes most directly with Stripe, Shopify, Clickfunnels, Kajabi and 1 other.
| Company | Revenue | Funding | Employees | Customers | Founded |
|---|---|---|---|---|---|
 Stripe | $19.4B | $8.7B | 8,500 | 1M | 2010 |
 Shopify | $11.6B | $122.3M | 8,300 | 2.6M | 2004 |
 Clickfunnels | $170M | $101M | 450 | 150K | 2014 |
 Kajabi | $75M | $550M | 403 | 19K | 2010 |
 Thinkific | $73.2M | $182M | 276 | 29.7K | 2012 |
| SamCart | $22.3M | $13M | 86 | 14K | 2014 |
SamCart CEO, founders & employees
Justin Smith founded SamCart in 2014 and runs it as CEO. SamCart had 86 employees (December 2024, LinkedIn), down from 133 a year earlier.
- Justin SmithFounder & CEO
All 10 headcount readings, with sources
| As of | Employees | Source |
|---|---|---|
| Dec 2024 | 86 | |
| Oct 2024 | 133 | |
| Dec 2023 | 133 | |
| Sep 2023 | 125 | – |
| 2023 | 133 | – |
| Dec 2022 | 134 | |
| 2022 | 128 | – |
| Dec 2021 | 82 | |
| Aug 2021 | 73 | – |
| Jan 2021 | 42 | – |
SamCart FAQ
What is SamCart's revenue?
GetLatka estimates SamCart's revenue at about $22.3M a year (October 2024). The company hasn't published its own figure.
How much funding has SamCart raised?
SamCart has raised $13M across two funding rounds. The latest was a $10M funding round in January 2021.
How many employees does SamCart have?
SamCart had 86 employees in December 2024, according to LinkedIn.
Who is the CEO of SamCart?
Justin Smith is the CEO of SamCart and founded the company in 2014.
Who founded SamCart?
Justin Smith founded SamCart in 2014.
Browse Shopping Cart Software
How this page is sourced
5 from public sources · 2 estimates. Founder figures link to the second they were said; public figures name their source; estimates are marked EST and say whose they are. Not financial advice.
Updated Oct 30, 2026Data disclaimerReport a correctionClaim this profileRun SamCart? Join the podcast