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Marketing company that plans, builds and manages ROI-driven influencer campaigns to help brands create meaningful touchpoints as customers purchase products
Last updated
In 2024, The Shelf's revenue reached $15M. Since its launch in 2012, The Shelf has shown consistent revenue growth.
The Shelf reached a $45M valuation in 2025, set during its M&A Offer round.
| Year | Round | Amount | Valuation | % Sold | Source |
|---|---|---|---|---|---|
| 2025 | M&A Offer | - | $45M | - |
| Question | Answer |
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| What's your age? | - |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
We do not have customer count information for The Shelf yet.
The Shelf employs approximately 76 people as of 2026.
The Shelf generates an estimated $15M in annual revenue.
The Shelf was founded by Atul Singh.
The CEO of The Shelf is Atul Singh.
The Shelf raised $0.
The Shelf has 76 employees.
The Shelf is headquartered in Atlanta, Georgia, United States.
The Shelf operates across multiple industries. Browse revenue, funding, and growth data for The Shelf in each sector below.
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
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Valuation
$45M
2024 Revenue
$15M(Est.)
Funding
$0
Team
76
Founded
2012
| Year | Milestone | Source |
|---|---|---|
| 2024 | The Shelf Hit $15m revenue in June 2024 | Estimated |
| 2012 | Launched with $0 revenue |
| Year | Milestone | Source |
|---|---|---|
| 2024 | Reached 76 employees (November 2024) |
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