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How Blueshift CEO Mehul Shah grew to $12.4M revenue with a 113 person team in 2025.

Blueshift, headquartered in San Francisco, enables brands to automate and personalize engagement across every marketing channel. Our Intelligent Customer Engagement platform leverages patented AI technology to unify, analyze, and activate comprehensive customer data across all channels and applications. With an integrated customer data platform and cross-channel marketing hub, Blueshift equips brands with everything needed to deliver seamless, real-time 1:1 experiences throughout the entire customer journey.

Blueshift has been featured in Gartner’s Magic Quadrant for CDPs and named a Leader in GigaOm’s Radar for CDPs. It has ranked on the Deloitte Technology Fast 500™ from 2020 to 2023 as one of North America's fastest-growing tech companies. Discover more at blueshift.com.

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Blueshift Revenue

In 2025, Blueshift's revenue reached $12.4M. The company previously reported $8.4M in 2024. Since its launch in 2014, Blueshift has shown consistent revenue growth.

Blueshift Revenue GrowthReported revenue / ARR over time$0$3M$6M$9M$12M$15M2014201620182020202220242025$0$7.9M$6.6M$12.4MSource: GetLatka.com
YearMilestoneQuote
2025Blueshift Hit $12.4m revenue in December 2025
2024Blueshift Hit $8.4m revenue in October 2024
2023Blueshift Hit $6.6m revenue in November 2023
2021Blueshift Hit $7.9m revenue in April 2021
2014Launched with $0 revenue

Blueshift Valuation, Funding Rounds

Blueshift is a bootstrapped Trade Promotion Management Software startup. Founded in 2014, Blueshift has grown to $12.4M in revenue without raising any venture capital or outside funding.

As a self-funded Trade Promotion Management Software SaaS company, Blueshift has built its business with no outside investment.

Blueshift Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$0$0.2$0.2$0.4$0.4$0.6$0.6$0.8$0.8$1$12014Source: GetLatka.com
YearRoundAmountValuation% SoldQuote

Founders

Mehul Shah

Co-founder & CTO

Mehul Shah is listed as Co-founder & CTO at Blueshift.

Vijay Chittoor

CEO

Cofounder & CEO at Blueshift (current), pioneering AI-Powered Customer Engagement. Previously co-founder & CEO at Mertado (acquired by Groupon to become Groupon Goods). Early employee at Kosmix (acquired by Walmart to become @WalmartLabs).

Manyam Mallela

Co-Founder, Chief AI Officer

Manyam Mallela is listed as Co-Founder, Chief AI Officer at Blueshift.

Travis Adlman

CFO

Travis Adlman is listed as CFO at Blueshift.

Q&A

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Customers

We do not have customer count information for Blueshift yet.

Blueshift Employees & Team Size

Blueshift employs approximately 113 people as of 2026, up from 104 in 2024, including 11 sales reps that carry a quota.

Blueshift Team GrowthReported headcount over time04080120160200201420162018202020222024202500113113Source: GetLatka.com
YearMilestone
2025Reached 113 employees (December 2025)
2024Reached 104 employees (December 2024)
2024Reached 108 employees (October 2024)
2023Reached 122 employees (November 2023)
2023Reached 120 employees (September 2023)
2023Reached 117 employees (July 2023)
2023Reached 122 employees (January 2023)
2022Reached 154 employees (November 2022)
2022Reached 154 employees (January 2022)
2021Reached 155 employees (November 2021)
2021Reached 155 employees (August 2021)
2021Reached 94 employees (April 2021)

Frequently Asked Questions about Blueshift

What is Blueshift's revenue?

Blueshift generates an estimated $12.4M in annual revenue.

Who founded Blueshift?

Blueshift was founded by Mehul Shah.

Who is the CEO of Blueshift?

The CEO of Blueshift is Mehul Shah.

How much funding does Blueshift have?

Blueshift is bootstrapped and has not raised outside funding.

How many employees does Blueshift have?

Blueshift has 113 employees.

Where is Blueshift headquarters?

Blueshift is headquartered in San Francisco, California, United States.

Compare Blueshift to the industry

Data and Sources

All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.

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