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How Marketo CEO Shantanu Narayen grew Marketo to $65.9M revenue with a 785 person team in 2021.

Developer of marketing engagement and automation platforms intended to help marketers master the art and science of digital marketing. The company's engagement platform provides the ability to create, manage, and execute personalized engagement at scale across every touchpoint: email, web, mobile and more using a host of specialized applications to automate campaigns, target with personalized ads, create account-based marketing, communicate via email and social media and generate analytics, enabling organizations to drive co-ordinated sales and engagement at scale from a single platform. It seeks to acquire other companies whose businesses can be integrated into its existing operations.

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Marketo Revenue

In 2021, Marketo's revenue reached $65.9M. Since its launch in 2006, Marketo has shown consistent revenue growth.

Marketo Revenue GrowthReported revenue / ARR by year$0$15M$30M$45M$60M$75M200620082010201220142016201820202021$0$66MSource: GetLatka.com
YearMilestone
2021Marketo Hit $65.9m revenue in April 2021
2006Launched with $0 revenue

Marketo Valuation, Funding Rounds

Marketo's most recent disclosed valuation is $197.8M.

Marketo has raised $108.4M in total funding across 6 rounds, with its most recent round in 2011.

Marketo Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)$0$25M$50M$75M$100M$125M2006200720082009201020112006 cumulative: $5M • 2006 Funding round: $5M2008 cumulative: $13M • 2006 Funding round: $5M • 2008 Funding round: $8M2009 cumulative: $23M • 2006 Funding round: $5M • 2008 Funding round: $8M • 2009 Funding round: $10M2010 cumulative: $33M • 2006 Funding round: $5M • 2008 Funding round: $8M • 2009 Funding round: $10M • 2010 Funding round: $10M2010 cumulative: $58M • 2006 Funding round: $5M • 2008 Funding round: $8M • 2009 Funding round: $10M • 2010 Funding round: $10M • 2010 Funding round: $25M2011 cumulative: $108M • 2006 Funding round: $5M • 2008 Funding round: $8M • 2009 Funding round: $10M • 2010 Funding round: $10M • 2010 Funding round: $25M • 2011 Funding round: $50M$108MSource: GetLatka.com
YearRoundAmountValuation% Sold
2011Funding round$50M--
2010Funding round$25M--
2010Funding round$10M--
2009Funding round$10M--
2008Funding round$8M--
2006Funding round$5.4M--

Marketo Employees & Team Size

Marketo employs approximately 785 people as of 2026.

Marketo has 785 total employees in different roles and functions and 174 sales reps that carry a quota.

Marketo Team GrowthReported headcount over time02004006008001,00020062008201020122014201620182020202100785785Source: GetLatka.com
YearMilestone
2021Reached 785 employees (April 2021)

Founder / CEO

Shantanu Narayen

Shantanu Narayen is listed as Founder / CEO at Marketo.

Q&A

QuestionAnswer
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Customers

We do not have customer count information for Marketo yet.

Frequently Asked Questions about Marketo

What is Marketo's revenue?

Marketo generates $65.9M in revenue.

Who founded Marketo?

Marketo was founded by Shantanu Narayen.

Who is the CEO of Marketo?

The CEO of Marketo is Shantanu Narayen.

How much funding does Marketo have?

Marketo raised $108.4M.

How many employees does Marketo have?

Marketo has 785 employees.

Where is Marketo headquarters?

Marketo is headquartered in United States.

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Source Attribution

Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.

Company data last updated .

Marketo Revenue 2021: $65.9M ARR, $197.8M Valuation