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How Fanplayr CEO Simon Yencken grew to $6.3M revenue with a 48 person team in 2024.

Provider of a data analytics platform designed to offer real-time customer insights to transform eCommerce marketing. The company's platform uses analytic insight and targeting capabilities, enabling businesses to develop engaging campaigns that have demonstrated a meaningful lift to the conversion rate and a profound bottom-line impact.

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Fanplayr Revenue

In 2024, Fanplayr's revenue reached $6.3M. The company previously reported $6.7M in 2024. Since its launch in 2011, Fanplayr has shown consistent revenue growth.

Fanplayr Revenue GrowthReported revenue / ARR over time$0$1.5M$3M$4.5M$6M$7.5M20112013201520172019202120232024$0$3.9M$6.3MSource: GetLatka.com
YearMilestoneQuote
2024Fanplayr Hit $6.3m revenue in November 2024Source
2023Fanplayr Hit $4.6m revenue in December 2023
2021Fanplayr Hit $3.9m revenue in April 2021
2011Launched with $0 revenue

Fanplayr Valuation, Funding Rounds

Fanplayr has not publicly disclosed its valuation. The company has raised $8.5M in total funding to date.

Fanplayr has raised $8.5M in total funding across 3 rounds, with its most recent round in 2016.

Fanplayr Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)$0$2M$4M$6M$8M$10M201120122013201420152016$8.5MSource: GetLatka.com
YearRoundAmountValuation% SoldQuote
2016Funding round$6M--
2013Funding round$2M--
2011Funding round$500K--

Founder / CEO

Simon Yencken

CEO

Simon Yencken is the CEO & Founder at Fanplayr Inc.

Q&A

QuestionAnswer
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Customers

We do not have customer count information for Fanplayr yet.

Fanplayr Employees & Team Size

Fanplayr employs approximately 48 people as of 2026, down from 49 in 2023.

Fanplayr Team GrowthReported headcount over time0132538506320112013201520172019202120232024004848Source: GetLatka.com
YearMilestone
2024Reached 48 employees (December 2024)
2024Reached 49 employees (October 2024)
2023Reached 49 employees (December 2023)
2022Reached 53 employees (December 2022)
2021Reached 50 employees (December 2021)
2021Reached 48 employees (April 2021)

Frequently Asked Questions about Fanplayr

What is Fanplayr's revenue?

Fanplayr generates $6.3M in revenue.

Who founded Fanplayr?

Fanplayr was founded by Simon Yencken.

Who is the CEO of Fanplayr?

The CEO of Fanplayr is Simon Yencken.

How much funding does Fanplayr have?

Fanplayr raised $8.5M across 3 rounds.

How many employees does Fanplayr have?

Fanplayr has 48 employees.

Where is Fanplayr headquarters?

Fanplayr is headquartered in Menlo Park, California, United States.

Data and Sources

All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.

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Fanplayr Revenue 2024: $6.3M ARR, $8.5M Raised