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2024 Revenue

$70.6M(Est.)

Customers

5.9M

Funding

$16.3M

Avg ACV

$12

Team

465

Founded

2016

SponsorUnited Revenue & Funding (2024)

SponsorUnited generated an estimated $70.6M in annual revenue in 2024. Source: GetLatka estimate

Provider of a marketplace intended to offer sponsorship sales. The company's platform offers algorithm-based curation of partnership opportunities that matches brands and properties based on probabilities driven from massive sets of data, singular, programmatic-like platform to identify, engage, evaluate and buy or sell, enabling marketers and advertisers looking for sponsors to connect with various partners by organizing data and inventory into a single, streamlined platform for programmatically launching marketing partnerships.

Last updated

SponsorUnited Revenue

In 2024, SponsorUnited's revenue reached $70.6M. The company previously reported $51M in 2023. Since its launch in 2016, SponsorUnited has shown consistent revenue growth.

SponsorUnited Revenue GrowthReported revenue / ARR over time · latest figure estimated$0$15M$30M$45M$60M$75M201620172018201920202021202220232024$0$26.9M$51M$70.6MSource: GetLatka.com
YearMilestoneSource
2024SponsorUnited Hit $70.6m revenue in October 2024Estimated
2023SponsorUnited Hit $51m revenue in December 2023Estimated
2021SponsorUnited Hit $26.9m revenue in April 2021Not recorded
2016Launched with $0 revenue

SponsorUnited Valuation, Funding Rounds

SponsorUnited has not publicly disclosed its valuation. The company has raised $16.3M in total funding to date.

SponsorUnited has raised $16.3M in total funding across 2 rounds, with its most recent round in 2019.

SponsorUnited Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$0$0.2$4M$0.4$8M$0.6$12M$0.8$16M$1$20M2016201720182019Source: GetLatka.com
YearRoundAmountValuation% SoldSource
2019Funding round$15M--Not recorded
2019Funding round$1.3M--Not recorded

Customers

SponsorUnited serves 5.9M customers.

SponsorUnited Employees & Team Size

SponsorUnited employs approximately 465 people as of 2026, down from 493 in 2023, including 39 sales reps that carry a quota. It serves 5.9M customers that rely on its solutions.

SponsorUnited Team GrowthReported headcount over time012525037550062520162017201820192020202120222023202400465465Source: GetLatka.com
YearMilestoneSource
2024Reached 465 employees (December 2024)Not recorded
2024Reached 472 employees (September 2024)Not recorded
2023Reached 493 employees (December 2023)Not recorded
2023Reached 493 employees (September 2023)Not recorded
2023Reached 425 employees (January 2023)Not recorded
2022Reached 381 employees (December 2022)Not recorded
2022Reached 398 employees (January 2022)Not recorded
2021Reached 312 employees (December 2021)Not recorded
2021Reached 342 employees (August 2021)Not recorded
2021Reached 320 employees (April 2021)Not recorded

Frequently Asked Questions about SponsorUnited

What is SponsorUnited's revenue?

As of 2024, SponsorUnited generated an estimated $70.6M in annual revenue.

Who founded SponsorUnited?

SponsorUnited was founded by Bob Lynch.

Who is the CEO of SponsorUnited?

The CEO of SponsorUnited is Bob Lynch.

How much funding does SponsorUnited have?

SponsorUnited raised $16.3M across 2 rounds.

How many employees does SponsorUnited have?

As of 2024, SponsorUnited had 465 employees.

Where is SponsorUnited headquartered?

SponsorUnited is headquartered in Stamford, Connecticut, United States.

Compare SponsorUnited to the industry

Data and Sources

All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.

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