Appcuesrevenue & funding
Visitor Behavior Intelligence SoftwareBoston, MassachusettsFounded 2013CEO Jackson Noel
Appcues is a software company that provides a user onboarding and product adoption platform for businesses.
Appcues revenue
Appcues has not published its revenue. GetLatka estimates it at about $16.7M a year (October 2024).
All 3 revenue readings, with sources
| As of | Revenue | Source |
|---|---|---|
| Apr 2021 | $4.5M | – |
| Nov 2023 | $8.7MEST. | GetLatka estimate |
| Oct 2024 | $16.7MEST. | GetLatka estimate |
– source not recorded
Appcues funding rounds & investors
Appcues has raised $35.9M across four rounds since 2014. The latest was a $32.1M Series B in January 2022.
| Date | Round | Raised |
|---|---|---|
| Jan 2022 | Series B | $32.1M |
| Aug 2018 | Series A | $100K |
| Feb 2016 | Seed | $2.5M |
| Dec 2014 | Seed | $1.2M |
| Total raised | $35.9M |
Appcues competitors
Appcues competes most directly with Intercom, Pendo, Whatfix and Userlane.
Intercom
Pendo
Whatfix
UserlaneAppcues CEO & employees
Jackson Noel is CEO of Appcues. Appcues has 75 employees (May 2025, LinkedIn), down from 96 a year earlier.
- Jackson NoelCEO
Also at AppcuesJonathan Kim, Jessica Haas
All 9 headcount readings, with sources
| As of | Employees | Source |
|---|---|---|
| May 2025 | 75 | |
| Dec 2024 | 85 | |
| Oct 2024 | 88 | |
| Nov 2023 | 96 | – |
| Jul 2023 | 96 | – |
| Nov 2022 | 81 | – |
| Jan 2022 | 81 | – |
| Nov 2021 | 54 | – |
| Apr 2021 | 54 | – |
Appcues FAQ
What is Appcues' revenue?
GetLatka estimates Appcues' revenue at about $16.7M a year (October 2024). The company hasn't published its own figure.
How much funding has Appcues raised?
Appcues has raised $35.9M across four funding rounds. The latest was a $32.1M Series B in January 2022.
How many employees does Appcues have?
Appcues has 75 employees as of May 2025, according to LinkedIn.
Who is the CEO of Appcues?
Jackson Noel is the CEO of Appcues.
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How this page is sourced
3 from public sources · 2 estimates. Founder figures link to the second they were said; public figures name their source; estimates are marked EST. and say whose they are. Not financial advice.
Updated May 3, 2025Data disclaimerReport a correctionClaim this profileRun Appcues? Join the podcast